March 01, 2022 at 07:00AM
If I had to pinpoint one pair of jeans my fellow editors and I rave about the most, it would probably be Weekdayâs Rowe jeans. On the face of it they look like a pretty standard straight-leg styleâ so what is it that makes them so special? Well, the lesser-known high street label (from the same family as H&M and Arket), has really honed its denim offering recently, with every pair, including these, now made from organic and recycled cottonâ an impressive starting point. The thought out designs with modern cuts could easily pass for designer, and the denim feels classic and rigid in the same way your favourite pair of vintage Leviâs does. So far, so good.Â
The Rowe in particular have a straight-leg shape thatâs a little looser than your average, and a little higher in the waist making them seriously flattering, and giving anyone who wears them legs for days (now you see why weâre all obsessed). Thereâs a hint of minimalist late-nineties, early-noughties style in the design which feel very ânowâ, so they couldnât be better if youâre looking to freshen up your capsule with a new pair of jeans for spring 2022.
Another reason why these jeans are proving so popular amongst the fashion crowd is that they come in three different leg lengthsâ 30, 32 or 34â so you can really tailor the fit to suit your style. Iâm 5â2â, for example, and the 30 makes the perfect full length jeans for me. Iâm rarely seen without them these days since theyâre so versatile and easy to wear for both day and night. I find myself wearing them with everything from heels and blazers to cosy jumpers and chunky boots at weekends. On top of all this, they come in a whopping 28 colour options, so if youâve been struggling to find the *perfect* blue, ecru or shade of black for your denim collection, youâre in luck. Â
If it wasnât already obvious, I could go on about the joys of Weekdayâs denim for days, but instead Iâll leave you with links below to some of my favourite Rowe jean colours available right now. Happy scrolling!
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Author Emily Dawes | Whowhatwear
Selected by CWC