Who What Wear

February 16, 2022 at 06:00AM All hail M&S! I’ve been working in the fashion industry for almost a decade now and I still don’t think there’s anywhere else on the high street as reliable for great quality, long-lasting wardrobe staples. Everyone on the Who What Wear UK team agrees, with each of us admitting we turn to the affordable stalwart for some of our most worn everyday pieces; from lingerie basics and coats to cashmere and denim. There’s just something about the way they do elevated classics— nothing too trend-led or fancy but always with a polished edge— and each season guarantees a fresh wave of hero items.  It won’t come as a surprise, then, to know that we keep a constant close eye on M&S’s new-in section. Mostly so we can keep you in the loop on the best things that we find,…

February 16, 2022 at 05:04AM We all want to look like our most-polished selves, don’t we? And although, sadly, I’m not here to provide you with a week at a spa and an endless allowance at The Row, I am here to bring you a treasure trove of the most expensive-looking pieces on the high street every week. It’s my mission to prove that you can find premium pieces to elevate your wardrobe without the designer price tag and to make it easy for you to pinpoint the items on the high street that are really worth adding to your wardrobe. There are some amazing gems out there that your friends won’t believe aren’t designer, but there’s a lot to sift through to find them. That’s where I come in—as a Who What Wear editor, scrolling new-in collections is my hobby, and I can spot an expensive-looking (and -feeling)…

February 15, 2022 at 08:00AM There haven't been many calls for elaborate footwear during the pandemic. Many of us—and I realise I’m generalising here—spent lockdown and the ensuing lack of socialising in Birkenstocks and joggers. Even now, with the restrictions lifted, we remain in cosy knitwear and comfortable footwear. It’s surprising, then, that shoes costing the average price of renting a room in London are constantly selling out. Amina Muaddi’s high-octane heels have been a hit among celebrities and fashion influencers alike, and when the brand launched a capsule collection with MyTheresa in March, just as the whole world pretty much retreated to their homes, it sold out immediately. So what’s the secret to the brand’s success? For starters, there’s the aforementioned A-list endorsement. When Rihanna and Rosie Huntington-Whiteley are wearing the very same thing on repeat, the world pays attention—especially when it comes to shoes. Both are known as being…

February 15, 2022 at 08:00AM Whether you’re looking to smooth, hydrate, plump or bestow radiance, finding the perfect skincare to suit your derma needs isn’t always easy. With thousands of creams, serums and oils to choose from, it can be overwhelming, which is why many of us will make our selection based on the formula we can afford at that particular moment. While there are countless amazing affordable skincare buys out there, many of which are staples in our editors’ respective routines, that doesn’t mean you should disregard luxury skincare altogether.As with every purchase we make, we don’t take investing in luxury skincare lightly, but there is some truth to the saying "you get what you pay for.“ Between us, we’ve tried our fair share of products from luxury skincare brands, most of which promise instantaneous results. Of course, some fall short on that promise, but others? They’re a skincare revolution!So whether you’re looking to up your skincare ante or you're keen…

February 15, 2022 at 06:44AM I’ll admit there are a lot of minimalist edits knocking about these days. Whether it’s the high street offering luxe-looking pieces or designer brands whose whole aesthetic is about pared-back simplicity, it’s a trend that’s been inescapable for the past few seasons. Daniel Lee’s designs for Bottega Veneta have obviously been a huge influence, as have The Row’s covetable pieces, but let us not underestimate the lasting legacy of Phoebe Philo’s Céline too. Here’s why it’s so popular: It screams understated luxury, even when it might not be. Case in point: H&M’s new edit, which is nothing if not a minimalist’s dream.So how do less expensive brands achieve this rich aesthetic? It’s all about the silhouettes, the cut of the pieces, the fabrics and the colours. An obvious choice for the minimalist palette is black, but there are also khaki, brown, cream, plus true…

February 15, 2022 at 06:44AM I’ll admit there are a lot of minimalist edits knocking about these days. Whether it’s the high street offering luxe-looking pieces or designer brands whose whole aesthetic is about pared-back simplicity, it’s a trend that’s been inescapable for the past few seasons. Daniel Lee’s designs for Bottega Veneta have obviously been a huge influence, as have The Row’s covetable pieces, but let us not underestimate the lasting legacy of Phoebe Philo’s Céline too. Here’s why it’s so popular: It screams understated luxury, even when it might not be. Case in point: H&M’s new edit, which is nothing if not a minimalist’s dream.So how do less expensive brands achieve this rich aesthetic? It’s all about the silhouettes, the cut of the pieces, the fabrics and the colours. An obvious choice for the minimalist palette is black, but there are also khaki, brown, cream, plus true…

February 15, 2022 at 06:30AM When it comes to French-girl hair, the philosophy remains consistent: The less you do, the better. French girls have a knack for making their hair work around their lifestyle (Another day of dry shampoo? Pas de problème! Overslept? Embrace the bedhead!) and exuding an effortless, undone aesthetic that never looks like they’ve tried too hard.In order to pull off this low-key yet chic hair, there are certain signature haircuts (and products) that French women are utterly devoted to. Roman Sys, stylist at Trevor Sorbie Covent Garden explains, “French hair is all about softness and carefree sophistication.”To figure out exactly what it is about French haircuts that have that certain je ne sais quoi, we reached out to the experts to get the full rundown on what types of haircuts we should be asking our stylists for. From short bobs to blunt fringes, scroll…

February 15, 2022 at 06:17AM Whenever I stop and think about leggings, flashbacks from my high school wardrobe full of ankle-grazing, jersey leggings paired with Nike socks and Birkenstock sandals flood my brain. But recently, after seeing the way that fashion’s finest have elevated the once über-casual silhouette, I’ve begun to rethink my former distaste for the style. In fact, I’m starting to come to terms with the fact that leggings might actually be cool again, especially the pairs I’ve spotted in 2022.From split-hem styles paired with skinny-heeled boots to stirrup alternatives strapped to loafers, today’s legging trends aren’t even comparable to the ones we all frequented back in the mid-2010s. And to prove it to you, I rounded up all of the most impressive styles on the market right now. After a few scrolls, I think you’ll come to agree with me that leggings are worthy of a second…

February 15, 2022 at 06:07AM I can’t help it—I have a soft spot for sites (and shops) that have all of my favourite brands under one virtual (or IRL) roof. It just makes shopping so much easier. And this is why Harvey Nichols is one of my go-to destinations to stock up on everything each season. If I’m shopping online, I’m always quick to filter for the fresh drops from the brands I love in the sizes I need. But with so much newness, it’s always best to suss out the trends actually worth investing in. As a huge fan of a wish list, I looked back at my most recent saves and noticed that I’d highlighted some of S/S 22’s hottest trends. And I know so many fashion people that have already been wearing them.Wearing one of your five-a-day is going to be a…

February 15, 2022 at 06:03AM As much as we’d like to jump straight in to bare-leg weather, the forecast is still looking somewhat chilly—brighter, yes, but still not quite warm enough to go out sans coat. However, as we prepare for spring’s load-awaited approach, instead of prematurely defaulting to floaty dresses and slip skirts, we’ll be building our looks around jeans—for there is no item more up to the challenge of swiftly transitioning you into the new season. After all, jeans are timeless, easy to style, comfortable, and the outfit options are endless, making them the perfect day-to-day throw-on. However, if you feel like your denim ensembles are becoming a tad repetitive, we’re here to help break you out of your rut.We’ve found seven perfect casual outfits with jeans that will help you think outside the box. From the coolest ways to wear this year’s loose-fitting denim to the wardrobe…