Who What Wear

October 28, 2021 at 12:00PM Emma wears the Rixo coat from last week’s shopping picks.As an editor at Who What Wear, I typically spend a lot of time looking at new-in products, so every week, I update this story with the pieces that have caught my eye and that really stand out. The weather recently has seen us all return to our knitwear and raincoats, so I’ve started compiling my winter wish list. Below, I’ve included some of the chicest autumn-ready items I’ve seen this year, with a few party pieces thrown in the mix too. I particularly love the green printed shirt from Free People, a wrap coat from H&M and an organza blouse from Toteme. So whether you’re looking to buy, browse or discover something new, keep scrolling for pieces from the high street and designer labels that I love and think are…

October 27, 2021 at 06:00AM Image: charlotte JacklinLucy willimas, hannah crossley, erica wright, harriet haskell-thomas, florrie, laura jackson?Time to start nesting  Author Emily Dawes | Whowhatwear Selected by CWC

October 28, 2021 at 08:00AM I’m a huge fan of ‘70s fashion—the era created a host of trends that still stand up today, whether you realise they’re from that time or not. Think of our current obsession with bright over-the-knee boots, folk-inspired printed dresses, velvet and corduroy, boho blouses, midi skirts and so on. While the '70s sweep over the runways every couple of seasons, there’s always a hint of it on the streets if you look closely.Think of the iconic designer names that were indelibly marked into history during this decade, like Yves Saint Laurent, Karl Lagerfeld and Diane von Furstenberg. Also, during this period, mass-market, trend-driven fashion was more readily available. Barbara Hulanicki’s Biba kick-started the idea in London a decade earlier, alongside boutiques such as Bus Stop, and cool, connected girls were able to switch up their looks more readily, which likely led…

October 28, 2021 at 08:00AM I’m a huge fan of ‘70s fashion—the era created a host of trends that still stand up today, whether you realise they’re from that time or not. Think of our current obsession with bright over-the-knee boots, folk-inspired printed dresses, velvet and corduroy, boho blouses, midi skirts and so on. While the '70s sweep over the runways every couple of seasons, there’s always a hint of it on the streets if you look closely.Think of the iconic designer names that were indelibly marked into history during this decade, like Yves Saint Laurent, Karl Lagerfeld and Diane von Furstenberg. Also, during this period, mass-market, trend-driven fashion was more readily available. Barbara Hulanicki’s Biba kick-started the idea in London a decade earlier, alongside boutiques such as Bus Stop, and cool, connected girls were able to switch up their looks more readily, which likely led…

October 28, 2021 at 06:05AM Is it just me, or is H&M nailing it right now? During my latest scroll of its new-in section, my eyes were boggled trying to keep up with top-notch buy after top-notch buy. My liked items skyrocketed in number, and by the time I was finished, I had roughly 30 pieces in my auto-generated wish list. Of course, this is ridiculous—I haven’t and would never buy a “haul” of that magnitude. But I swiftly saw that the pieces I liked best tended to fall into one of nine product categories. This realisation is enough for me to summarise that these nine pieces are the best H&M fashion items this season.What are these nine pieces, you ask? For your viewing and shopping pleasure, I’ve listed them for you below, section by section, along with the items on my wish list populating…

October 28, 2021 at 06:00AM People often get a little bit confused when I harp on about my thin hair. “Your hair isn’t even that thin,” they say. However, it’s important to note that just because somebody has a lot of hair doesn’t mean it’s thick. My hair is long, sure, but when my locks are overdue for a cut, they look scraggly, and my lack of actual strands becomes all too apparent. However, that’s not to say that my hair isn’t consistently thin all over. At the nape of my neck, I’d say I have an average amount of hair, but as you move your attention toward the crown of my head, you could probably count the individual hairs sprouting out of my scalp. Over the years, I’ve become somewhat self-conscious of the bald(ish) patch where my thin hair parts at the crown of…

October 28, 2021 at 06:00AM All purchases should require careful consideration. However, when it comes to fashion investments, it doesn’t get much bigger than your winter coat. First, they are expensive—especially if you opt for something cashmere, wool or shearling. You also want a piece that you will be able to wear for several winters and that will go with most of your outfits but still feel special and not too bland. In summary, we all expect quite a lot from a winter coat.As we approach winter, you’ll find that new-in sections are now full of coat options, but there are a few that really stand out as exceptional this year. Here, we have put together a list of the 13 coats that are trending, and for good reason, as they all deserve to be popular. This list ranges from luxury purchases, such as the…

October 28, 2021 at 06:00AM Founded by Elin Kling and Karl Lindman in 2014, Totême was built around the concept of a modern uniform. Over the last seven years, the brand has won over the fashion crowd with its uniquely Scandi twist on wardrobe staples, from immaculate tailoring to classic knits. Totême’s coat offering, however, has proven to be a particular success in recent years, with celebs (hello, Rosie Huntington-Whiteley), influencers and editors alike investing in its luxurious signature wrap designs.Rosie HW was a particular fan of the brand’s quilted wrap coat back in winter 2020, and thankfully, the style has returned for another season, as have the classic camel-coloured iterations. There are also a few new outwear pieces to fall in love with, such as the leather-trim shearling jacket as seen on Lucy Williams and the toggle-fasten cashmere coat. But the beauty of the brand is that all of its designs are sure to stand the test of time and…

October 28, 2021 at 05:00AM I love it when people ask me where I’ve gotten something. Even better is when they think it’s designer and it’s not. I know, it’s a little gauche, but I get a thrill from it. Right now, with an emphasis on pieces that last forever, it’s even more pertinent that we make smart choices when it comes to our wardrobes. While we’d always suggest buying pieces that last, they don't have to be expensive. They do need to work with your wardrobe and look quality.There are three influencers I follow in particular who are ace at doing just that. There’s Marianne Smyth of Smyth Sisters, Yatri Parabi, and Aïda Badji Sané of Basics Touch—all of whom know how to find the chicest pieces on the high street that all look expensive. I could give you my tips, but instead, I…

October 27, 2021 at 08:00AM “Benjamin Buttoning.” Ageing backwards. Stopping time. If there’s one effect or buzzword that elicits the same visceral reaction from beauty editors, skincare experts, and customers alike, it’s anything with the term anti-ageing in it. The truth of the matter is this: There’s no miracle cream, gel, serum or treatment that has the power to actually reverse or halt the signs of ageing on the skin. (Sorry, it just doesn’t exist.) That said, there are a small number of products that come pretty close, and we’re about to share an edit of them below.Per a roster of celebrity makeup artists—Emily Cheng, Naoko Scintu and Emma White Turle—we’re uncovering a curated selection of the best anti-ageing moisturisers. The keyword here being curated because according to them, not every cream or moisturiser on the market works the same. Luckily, they find that the below six do wield high-performing effects…