I Think This Little-Known Label Creates the Coolest Dresses
April 10, 2022 at 06:01AM As a fashion editor, you learn to spot a trend or hero piece like you would spot your own family in a crowd. Certain items, or maybe a whole brand are so good, they can go from a low buzz to suddenly being everywhere within weeks. It starts snowballing with various influencers, editors and celebs cottoning on, and in no time you have a cult piece or new must-have label on your hands— it’s our job to report them back to you (of course). Over the last few years, one dress brand in particular has been seemingly taking over not only editors’ wardrobes but also influencers’. It all started with Tove’s Ceres Tie-Detail midi dress, a gathered cotton style with beautiful ruching and tie details, which now comes in different iterations from midi and mini dresses to tops in an array of materials and colours.It’s…