27 Cosy Winter Buys From COS, Massimo Dutti and Arket

December 11, 2021 at 06:10AM I have two goals right now: to be cosy and look chic in the process. However, these two things don’t typically go together. In fact, finding pieces that tick both of these vital boxes can be tricky, as, typically speaking, they’re not made with each factor being given the same amount of consideration. As such, I’ve been searching far and wide to find items of such ilk, not only to show you but also to populate my own wardrobe with. In doing so, I found there were three brands in particular that I kept coming back to: COS, Arket and Massimo Dutti.Div Ravindran carries a COS clutch.Although they all have different aesthetics from one another, it’s clear that Massimo Dutti, COS, and Arket have, respectively, gone to great lengths to curate winter wardrobe staples that are elevated and cool and will keep you…

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Gwyneth Paltrow Wore This Item Almost Every Day in the ’90s—Now It’s Back

December 11, 2021 at 06:06AM I may have been born at the tail end of the ‘80s, but I still consider myself to be a '90s child. I wore floral leggings with oversize T-shirts, tied my hair with a rainbow of scrunchies, and donned my light-up trainers with pride. Of course, perhaps with the exception of the scrunchie, I would never wear such items now, but it seems there are a plethora of cool '90s trends I missed out on because of my age. And the most notable has to be the leather blazer.Practically the uniform of the '90s A-list elite—think Gwyneth Paltrow, Jennifer Aniston and Cindy Crawford—the leather blazer was easily the coolest cover-up of the decade. Most commonly worn with slip dresses, vintage denim, or a pair of tiny rectangle sunglasses, it now appears the throw-on is making a comeback and…

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5 Trends We’ll Be Swerving for 2022—and the Ones We’ll Wear Instead

December 11, 2021 at 06:05AM Keeping up with the latest trends is a full-time job (we know—we do it), and sometimes it can be overwhelming deciphering which ones to actually try out. This year, everyone has fully embraced trying out new looks. We’ve seen G-string dresses, straps thinner than dental floss and the return of low-rise jeans. And some of these trends are ones no one actually asked for (we’re looking at you, low-rise jeans), but of course, fashion people have tried them nonetheless. As we look to 2022, though, we’re thinking of the items that actually deserve a place in our wardrobes for the long haul. Sure, it’s great to try out microtrends, but we’re turning our attention to timeless, classic pieces. So much so the Who What Wear fashion team has thought long and hard about the trends they’ll be leaving behind and the…

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Don’t Just Attend Your Christmas Party—Be the Party in These 24 Tops

December 11, 2021 at 06:04AM December ensembles are usually all about dresses or fancy suiting. However, if getting dressed to the nines isn’t your thing, then rest assured there’s another option at your disposal.Thanks to a host of brands—from Nensi Dojaka to Ganni, Zara to Rixo—the going-out top is back in a big way this season, making for the ideal alternative to frocks and jazzy two-pieces. The perfect accompaniment to your trusty jeans or simple skirting, a stand-out top with a pared-back bottom half is the cool-girl way to do party dressing.The fabrics high on the agenda include all-over sequins, lamĂ©, satin, metallics and, of course, velvet. There’s a serious nod to the ‘80s with puff-shoulders, while more modern silhouettes include simple satin tops with long sleeves and scoop necklines. Strapless tops are also a total fail-safe for Christmas parties, as are leopard motifs and metallic finishes. Keep scrolling for the best party…

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9 New-In Buys I Really Love This Week

December 11, 2021 at 06:00AM Emma wears a Rixo coat. As an editor at Who What Wear, I typically spend a lot of time looking at new-in products, so every week, I update this story with the pieces that have caught my eye and that really stand out.I’m currently looking to update my wardrobe with some winter classics, so I’ve included a beautiful navy jumper and two wool coats I’d love to own. I’m trying to do a more subtle take on party dressing this year, and I’ve found a gorgeous silver knit at COS, a chic Sleeper set and a beautiful shimmery dress at Arket. So whether you’re looking to buy, browse or discover something new, keep scrolling for pieces from the high street and designer labels that I love and think are worth investing in.My dream jacket. Such a cool take on a party dress.You can’t…

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It’s Official—These Will Be the 9 Biggest Hair Trends in 2022

December 10, 2021 at 05:30AM There’s no doubt that 2021 has been a turbulent year for our hair. We spent the first few months trying our hardest to manage our strands at home after going a really long time without a salon appointment. And when we finally did get the chance to sit down in front of a hairdresser, we had a whole lot of damage on our hands. While we started the year with big plans for our hair, in reality, we have been too busy trying to get our strands fighting fit after many, many months of neglect. But as the curtain closes on 2021, we’re feeling pretty confident that 2022 will be the year for hair. To get some sort of idea of the sorts of hair trends that will be popular next year, we reached out to some of the top…

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I’m a Beauty Editor, and These Are the 4 Skincare Ingredients I Won’t Be Without

December 10, 2021 at 06:30AM As a part of my job as a beauty editor and journalist, I spend a big chunk of my day talking to skin experts, from aestheticians to consultant dermatologists. As a result, it’s safe to say that I have absorbed a whole lot of skincare know-how. And with that being said, I don’t believe in extensive skincare routines—partly because I’m lazy, but mostly because I have yet to find a medical expert who believes that applying more than four or five products to your face at any one time is better for your skin. In fact, over the years I have settled on just four ingredients that I know my skincare routine can’t be without.As long as I have vitamins A (retinol), B (niacinamide) and C in my routine (topped off with a healthy layer of SPF in the morning), I’m good to…

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The 5 Basic Skincare Products You Need in Your 20s

December 10, 2021 at 06:30AM It’s been nearly two years since I found myself on the precipice of my 30s, yet I vividly remember the way that the transition into my fourth decade left me feeling in a wholly reflective mood. ClichĂ©? Maybe. But there’s something about approaching the end of a decade that shifted you out of your teenage years and propelled you into adulthood that feels monumental. Of course, there were plenty of fundamental learning curves along the way (including accepting a job at a bank that really wasn’t the right career move for me, or discovering that squash definitely doesn’t make an appropriate mixer for any spirit), but for today, I’m going to focus on what I’ve learned about skin.Disclaimer: My complexion has never been flawless, poreless or perfect (or any other adjective the beauty industry might have you covet). In fact, I experienced…

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This Is How the Black Beauty Council Is Set to Change the Industry for Good

December 10, 2021 at 06:30AM The past two years have been heavy. Not just because we have been dealing with a pandemic but also because of social injustices that dominated the news. And when the Black Lives Matter movement hit headlines in May last year, the need for racial equality was propelled to the forefront of the global conversation.Traditionally, the beauty industry, and its perceived fluffiness, has been left out of the global socioeconomic conversation, meaning it hasn’t always been held accountable for its actions (or lack there of) in terms of diversity and inclusion. More recently, however, beauty brands and businesses have found themselves at the very centre of discussion. “Because beauty is visual and aesthetic, in some respect, it is the root of racism, because it’s what we see,” says Rhea Cartwright, beauty business consultant, beauty director at The Stack and founder of the Black Beauty Council. “Other things…

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I’m a Beauty Editor, and These Are the 4 Skincare Ingredients I Won’t Be Without

December 10, 2021 at 06:30AM As a part of my job as a beauty editor and journalist, I spend a big chunk of my day talking to skin experts, from aestheticians to consultant dermatologists. As a result, it’s safe to say that I have absorbed a whole lot of skincare know-how. And with that being said, I don’t believe in extensive skincare routines—partly because I’m lazy, but mostly because I have yet to find a medical expert who believes that applying more than four or five products to your face at any one time is better for your skin. In fact, over the years I have settled on just four ingredients that I know my skincare routine can’t be without.As long as I have vitamins A (retinol), B (niacinamide) and C in my routine (topped off with a healthy layer of SPF in the morning), I’m good to…

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