July 10, 2021 at 06:02AM Although I consciously try to mix things up when it comes to the brands I buy from, right now, there are a handful of stores I’m struggling to resist because they keep knocking it out of the park with their new-in summer pieces. Three such brands are COS, H&M and & Other Stories, which all seem to know what I want to shop before I even realise it.Naomi Ross wears a pair of shorts from H&M. First up, there’s H&M, which has created a capsule wardrobe most minimalists take years to assemble. Then there’s & Other Stories, which is currently harnessing the power of a dream-like pastel wardrobe, which, in turn, is encouraging me to break out of my beige style rut. And then there’s COS, and we all know you won’t find more expensive-looking items on the high street than the ones on its…

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July 10, 2021 at 06:00AM As an editor of a fashion website, I spend a lot of time reporting on new trends, new labels and new ways to wear things. However, sometimes you really never can beat a classic, and it’s arguably more important to build a wardrobe that you’ll love for years, if not decades. Thinking of the longevity of your purchases not only is a way to have a more sustainable approach to fashion but will also help you to carve out a style that is timeless and feels truly you.The idea of a capsule wardrobe created a real buzz around 2014 when a number of industry figures promoted a compact closet built of pieces that all perfectly match. There are some items that we think will always rise high above trends, making them the perfect pieces to invest in and add to…

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July 10, 2021 at 06:00AM As someone who has been dyeing their hair blonde since seventh grade, I’ve learned the importance of adding hydration back into your strands. From moisturising masks to hair oils to leave-in treatments, finding a method that works for your hair type is vital to keep your hair from drying out and breaking. It’s important for everyone to keep their hair nourished, but especially those of us with damaged or processed hair. My hairdresser highly recommended adding a leave-in conditioner to my routine in my most recent hair appointment, so afterwards I went on a hunt for the best options. I always turn to reviews when trying to decide on a product because I find personal experience more helpful than a brand’s marketing description, and figure that thousands of positive reviews means it’s worth trying out. And although you sadly can’t shop from…

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July 10, 2021 at 06:00AM Whatever your thoughts on anti-ageing as a term, there’s no denying that moisturisers, which are created to specifically tackle things like fine lines, pigmentation and dryness, can be incredibly expensive due to their potent ingredients and advanced formulations. And while I truly believe that ageing is a privilege we should fully embrace—wrinkles and all—it doesn’t mean that taking good care of our skin as we grow older should cost a small fortune. This is why I’ve made it my mission to seek out anti-ageing products that genuinely work without breaking the bank. I’ve already discovered some brilliant serums and eye creams that rival counterparts with three-figure price tags, but today we’re here to talk about anti-ageing moisturisers—and cheap ones at that.Ahead, keep scrolling to shop seven of the best affordable anti-ageing moisturisers that genuinely hold their own against some of my luxurious favourites.It’s all about ingredients when choosing an efficacious anti-ageing moisturiser,…

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July 10, 2021 at 06:00AM What do Meghan Markle and Sienna Miller have in common? Well, apart from lucrative acting careers, that is. We’re specifically thinking of a sartorial symmetry between the two celebs: a love for blue-and-white striped shirts. Only this week, Miller was spotted in head-to-toe pinstripes at Wimbledon, while it was back in 2018 that the Duchess of Sussex watched a match in a very chic get-up of a striped shirt and white trousers. Incidentally, we’ve also spotted this classic style on the feeds of Instagram’s best dressed this summer, with the likes of Anne Laure Mais and Ellie Delphine of Slip Into Style embracing the striped shirt’s tailored charm. I myself recently found a second-hand Ralph Lauren iteration in a local charity shop—in the men’s section no less—and have enjoyed embracing its oversized appeal with jeans and chunky sandals. There’s definitely something rather ‘90s Sloane Ranger about…

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July 10, 2021 at 05:08AM Does such a thing as the best strapless bra exist? I can’t count the number of times I’ve sworn them off after spending an embarrassing evening hoisting them up. But when you want to wear your favourite off-the-shoulder dress, what are the options? Now, you could just go braless, but if you’re not exactly small-chested, this can pose a problem, not to mention it can leave you with quite the backache. So, thanks to the abundance of shoulder-baring tops, cami dresses and low-back options dropping in, I decided to go on a mission to find a decent strapless bra that fits well and stays put.To help me, and you, find the best strapless bras and ensure they fit properly, I spoke to lingerie expert Eloise Rigby, who owns The Pantry Underwear shop in Islington, which caters to cups from A…

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July 09, 2021 at 10:07AM Big celebrity events have been few and far between thanks to Covid. And I, for one, have missed the glamour. But thanks to Wimbledon, we’ve had a few sightings to placate those of us who are hungry for some A-list action. First, we had Kate Middleton, and now we have a flurry of looks from various celebs including Billie Piper who attended the event yesterday wearing an all-white short suit by Jason Wu, Louboutin sandals and an Anya Hindmarch bag.As for Sienna Miller, the star turned up for Manic Monday wearing a head-to-toe striped look from Ralph Lauren. But she wasn’t the only one to put in an appearance. Poppy Delevingne, FKA Twigs, Maya Jama and Holly Willoughby all turned up this week to watch the matches taking place. Last week, we also saw Bridgerton actresses Phoebe Dynevor and…

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July 09, 2021 at 08:00AM “Benjamin Buttoning.” Ageing backwards. Stopping time. If there’s one effect or buzzword that elicits the same visceral reaction from beauty editors, skincare experts, and customers alike, it’s anything with the term anti-ageing in it. The truth of the matter is this: There’s no miracle cream, gel, serum or treatment that has the power to actually reverse or halt the signs of ageing on the skin. (Sorry, it just doesn’t exist.) That said, there are a small number of products that come pretty close, and we’re about to share an edit of them below.Per a roster of celebrity makeup artists—Emily Cheng, Naoko Scintu and Emma White Turle—we’re uncovering a curated selection of the best anti-ageing moisturisers. The keyword here being curated because according to them, not every cream or moisturiser on the market works the same. Luckily, they find that the below six do wield high-performing effects…

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July 09, 2021 at 08:00AM If there’s one thing we know, it’s that Who What Wear readers are obsessed with two things: dresses and shoes. These two subjects always dominate our So Should I Buy This? Facebook group, and now that we find ourselves on the cusp of bare-leg season, they’re proving to be all the more practical.While we’re quick to cover the latest trends across both wardrobe items, we thought we’d go back to basics and have a look at the shoes we should be wearing with dresses this summer. As such, we can conclude that there are seven key footwear styles that seem to suit dresses more than other shoe types.Chances are you’ll already own some (if not all) of the shoes on our list, but that’s the beauty of taking a step back from the noise of the trends and, instead,…

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July 09, 2021 at 08:00AM When it comes to our body, time takes its toll on just about all of it. And although we know all too well what ageing does to our skin, when it comes to other areas of our beauty regimens, age is rarely factored in. From swapping in serums that tackle fine lines and wrinkles to acid treatments that work against age spots and pigmentation, products that cater to ageing skin seem to be everywhere. But what about our hair?It turns out that besides going grey, ageing can affect our hair in a number of ways. From thinning to dryness, the ways in which our hair deals with getting older means that as time goes by, we may need to change up our routine. And one of the most effective ways we can do that is by trying out…

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