November 04, 2021 at 06:20PM
The United Nations Climate Change Conference (COP26) commenced in Glasgow this week as international leaders face mounting pressure to unearth solutions to the fashion industryâs role in the climate crisis. On November 3, designer Stella McCartney â a crusader for sustainability since creating her luxury label in 2001 â gave the summitâs attendees a taste of what those solutions could be in a flourishing installation.
Titled âFuture of Fashion: An innovation conversation with Stella McCartney,â the COP26 exhibit invited guests to imagine a ânature-positiveâ fashion industry through an exploration of the brandâs next-generation materials. Hosted at the Kelvingrove Art Gallery and Museum in Glasgow, âFuture of Fashionâ is part of Prince Charlesâs Sustainable Market Initiative (SMI) and is aligned with its Terra Carta charter, designed to provide blueprint for businesses to move towards a sustainable future by 2030.
The installation features mannequins in sustainably-made ensembles alongside natural materials, including Bolt Threadsâ Mylo mycelium âunleatherâ; the worldâs first vegan soccer cleats, created by Stella McCartney in partnership with French soccer player Paul Pogba and Adidas; regenerative organic cotton from SöktaĆ; and Evrnu NuCycl- and Econyl-regenerated nylon sourced from post-consumer waste and ocean plastics. Materials are enclosed by glass and surrounded by sculptures of living fungi in the same vein as the designerâs Summer 2022 runway show, where models adorned sustainable pieces in a venue resembling the shape of a mushroom cap.

The Prince of Wales was present at the exhibitâs unveiling, and received a one-on-one tour from McCartney (the British designer famously created Meghan Markleâs wedding reception dress). Also in attendance was actor Leonardo DiCaprio, known for his support of environmental causes.
Stella McCartney is using the installation to promote the anti-fur movement by inviting COP26 delegates and the public to sign a pledge to end the use of animal leather and fur in the fashion industry. Before it became mainstream in the world of fashion, McCartney opposed the use of animal derived materials like leather, fur, skins and feathers in her collections. Today, nearly 45 per cent of the brandâs operations run on 100 per cent renewable, green energy, as reported by Elle.

âThis is the Decisive Decade and if we do not act decisively, we know the consequences,â said McCartney in a press release. âA football pitch is disappearing from the Amazon every minute and 80 percent of that area is being used for animal agriculture. The future of fashion and our planet is vegan. I hope that by representing our industry and revealing my current material innovations at COP26, I can inspire action among private sector and government leaders by driving more nature-positive investments and incentives.â

The exhibit, running until November 5 and reopening from November 8 to 9, will host discussions from youth climate leaders, the British Fashion Council (BFC) and UKâs The Great Campaign.
Through the âFuture of Fashion,â the designer is yet again championing sustainability, while calling on other fashion figures to do the same. âTo not collaborate now would be an injustice to future generations and to those already suffering the worst of climate changeâs effects,â she continued. âThis is our chance and I do not believe in waste.â
The post Stella McCartney Imagines a Nature-Positive Fashion Industry in COP26 Exhibit appeared first on FASHION Magazine.
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Author Natalie Michie | Fashion Magazine
Selected by CWC


