Recent Posts

December 17, 2021 at 08:00AM A decision on whether or not to get a fringe cut in isn’t something to be taken lightly. Yes, fringes can be the perfect way to vamp up a tired style, but it is somewhat of a commitment, especially if you have dedicated time to growing your hair. Being fully on-board with the idea of getting a fringe before you sit down in the salon chair is, if you ask us, absolutely vital if you want to avoid any regret.And this is never truer than it is for those with curly hair. You see, getting a fringe cut into curly strands requires a little more consideration than if hair is straight. Whereas fringes on straight hair are often cut with the hair wet, curly fringes tend to be chopped when the hair is dry in order to take the curl pattern…

December 17, 2021 at 06:10AM Here at Who What Wear UK, we firmly believe that you don’t need to part with serious cash to get your hands on that perfect mood-lifting look, and with the high street offering up plenty of winning buys right now (thank you, Arket, Mango, H&M, et al.), giving your wardrobe a refresh just got a little bit easier. Add to this the fact that the high street is no longer reserved for transient trends (and instead developing its offering of time-tested staples), and you’ve got yourself a winning combo.Case in point: On our wish lists this month is everything from COS’s perfect winter dress to Weekday’s on-point straight-leg jeans. Together, they make the ideal new-season capsule. So much goodness, so little time. So if you’re looking for that little sartorial pick-me-up, keep scrolling to see which hero buys we’re…

December 17, 2021 at 06:07AM It might be mid-December, but the Christmas sales are already kicking off. While we love them and hate them in equal measure, we’re here to tell you that the offers are looking undeniably good this year. You’ll have to be quick to get those first wardrobe gems, but don’t worry—we can help point you in the right direction. With discounts of up to 50% off selected items, it’s the time of the year you can pick up designer pieces at a fraction of the original price.Where to start? As always with sale shopping, we recommend you search with longevity in mind, leaning towards classics that are missing from your wardrobe or pieces you’ve been admiring for the past few months. This is an opportunity to invest in pieces that are better-quality and usually out of reach. But of course, it can be all too…

December 17, 2021 at 06:10AM Here at Who What Wear UK, we firmly believe that you don’t need to part with serious cash to get your hands on that perfect mood-lifting look, and with the high street offering up plenty of winning buys right now (thank you, Arket, Mango, H&M, et al.), giving your wardrobe a refresh just got a little bit easier. Add to this the fact that the high street is no longer reserved for transient trends (and instead developing its offering of time-tested staples), and you’ve got yourself a winning combo.Case in point: On our wish lists this month is everything from COS’s perfect winter dress to Weekday’s on-point straight-leg jeans. Together, they make the ideal new-season capsule. So much goodness, so little time. So if you’re looking for that little sartorial pick-me-up, keep scrolling to see which hero buys we’re…

December 17, 2021 at 06:07AM It might be mid-December, but the Christmas sales are already kicking off. While we love them and hate them in equal measure, we’re here to tell you that the offers are looking undeniably good this year. You’ll have to be quick to get those first wardrobe gems, but don’t worry—we can help point you in the right direction. With discounts of up to 50% off selected items, it’s the time of the year you can pick up designer pieces at a fraction of the original price.Where to start? As always with sale shopping, we recommend you search with longevity in mind, leaning towards classics that are missing from your wardrobe or pieces you’ve been admiring for the past few months. This is an opportunity to invest in pieces that are better-quality and usually out of reach. But of course, it can be all too…

December 17, 2021 at 06:03AM As we speed towards a new year and try to get our heads around the fact it’s going to be 2022 in a matter of days, we can’t help but get excited for what’s to come. And when it comes to fashion, we already know  the biggest trends for spring/summer 2022, along with the key colour to look out for thanks to Pantone’s colour of the year 2022. And this year it’s *drum roll* violet. And in particular ‘Very Peri’. The violet-infused shade of blue “displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expression,’ according to the colour experts at Pantone. And what better way to ring in 2022 than with a joyous attitude, hey? And in true fashion industry spirit, of course the fashion people have already jumped onto this new trend quicker than we…

December 17, 2021 at 06:02AM We all hear that little voice in our heads that pipes up as we gaze longingly into our wardrobes, telling us we have nothing to wear. Deep down, however, we know this isn’t the case.Most of us only wear a small percentage of our clothes. The rest? They seem to blend together to become a collective of forgotten items, only to be remembered about when an influencer you follow wears a dress similar to the one you bought a couple of years back or when you spot a runway trend that taps into something you already own. There’s no denying that fashion is cyclical, and as such, we’ve learnt the hard way never to cast aside the items we once loved. Not only will they most likely come back into style, but you never know when you might happen across a more…

December 17, 2021 at 06:00AM Ever since it launched in the UK back in 2017, Arket has made its way into the high-street Hall of Fame within an impressively short space of time, identifying a gap in the market and securing itself as an authority on the elusive “elevated basic.” The brand’s outwear has become a particular hit with the fashion crowd, from the oversized wool blazers to the sell-out down puffer coat.Notable in the way that it resists the urge to jump on any passing trend, Arket tends to stick to the same classic styles that it brings out year after year—cold-weather heroes that will go with any outfit for any occasion. Every winter, these coats and jackets will sell out, so clearly, the brand is doing something right.In an ode to Arket’s outwear wizardry, we’ve done a bit of digging to identify the four coats and jackets that the brand gets right every year and that…

December 17, 2021 at 05:01AM When it comes to my hair, I tend to fluctuate between two lengths: just above my shoulder or just above my boobs (both technical terms). Yet there always comes a time with both lengths when I start to feel like I want to either chop it all off and start again or indulge my inner Rapunzel and grow it out super long.Right about now, I’m at the “chopping it all off” stage, mainly down to the fact that I’m seeing cool, short hairstyles pretty much everywhere I look and the fact that I can’t get a haircut right now. Yes, short hair is definitely trending, and I want in. However, before I sprint to the salon, I think it’s best I start to garner some expert advice on potential styles.“Short hairstyles are on-trend at the moment,” confirmed Neil Barton, Goldwell ambassador…

December 17, 2021 at 04:01AM When it comes to building an impeccable wardrobe, the high street is key for certain staple pieces: midi dresses that’ll see you through any kind of occasion, knitwear that works just as well during the week as it will on the weekends and, of course, versatile coats. This is why we’re once again turning our attention to Zara. Ah, Zara. Naturally, there are plenty of reasons we shop at this affordable high-street hotspot, but right now, we’re thinking about the outerwear offering that has just landed, both on-site and on its IRL rails. Monikh Dale’s Zara coat looks so expensive.Is it just us, or does the brand’s coat selection get better every season? We believe this to be the case—so much so that we just had to share some of it with you. However, with literally hundreds of coat styles currently on offer,…