Is It Just Us, or Is Everyone on Instagram Wearing This Jacket?
January 22, 2022 at 06:00AM Spotting a single trending buy can sometimes be like looking for a needle in a haystack, and it'll take weeks of running through Instagram with a fine-tooth comb to stumble across a noteworthy style. Other times, however, you need merely glance over your feed to see that a product is really popping off. Well, this has certainly been the case with a certain A/W 21 Totême jacket, and we’ve honestly lost count of the number of times we’ve seen it on social. Coming in a cosy shearling fabric with leather trim and a metal hook fastening, it’s no surprise that a large number of fashion lovers have taken to this versatile buy as the mercury has plummeted. Typically, influencers have been styling theirs with relatively stripped-back outfits—think monochrome denim and cream knits—but we reckon it would look just as good with a pair of print trousers or a brightly-colored blouse. As is often…