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January 31, 2022 at 07:00AM January is a notoriously tough month to get through for many reasons– but the good news is you’ve made it. February is a mere 24-hours away, and we’re ready to put grey days behind us and hit our stride with 2022. The new month ahead means a fresh start in more ways than one, with the Autumn/Winter 22 fashion weeks happening imminently, and with it a whole influx of new street style inspiration; as well as in our day to day lives with the return to offices for a lot of us.So, in case you’re in a similar mind frame to us and looking to start reinvigorating your wardrobe for the new year ahead, we’re here to bring you 30 exciting buys from Arket, & Other Stories and H&M. These three brands are particular favourites on the high street for finding more affordable pieces that…

January 31, 2022 at 07:00AM I created What to Buy Now to bring you a concise weekly edit of the items I really love, including pieces from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. I’m constantly scanning the most stylish online stores, so you can feel safe knowing that you won’t miss a thing.I know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will I cover all of the bases, but as an ardent believer in mindful consumption, I’ll also make sure everything I include will look just as fresh in a year’s time as it does now.Of course, I’ll also bring you those pieces that simply set your heart racing in…

January 31, 2022 at 06:35AM As I type this, I’m wearing two pairs of socks on my feet, which are tucked into a pair of sheepskin slippers—and I’m still cold. So, you’ll forgive me for indulging in a spot of springtime daydreaming, escaping just for a second into thoughts of brighter days and warmer temperatures and, inevitably, the fashion that comes with them. And, when it comes to spring clothes, nothing feels more seasonally appropriate than a pretty dress.Admittedly I’m a dress girl, but I can’t be the only one who gets endorphins just thinking about slipping into one (without the need for thermal tights underneath). While I have quite the collection of them hanging in my wardrobe, which I can’t wait to get the wear out of, I can’t help but let my eye wander to the stunning array of dresses that…

January 31, 2022 at 06:35AM As I type this, I’m wearing two pairs of socks on my feet, which are tucked into a pair of sheepskin slippers—and I’m still cold. So, you’ll forgive me for indulging in a spot of springtime daydreaming, escaping just for a second into thoughts of brighter days and warmer temperatures and, inevitably, the fashion that comes with them. And, when it comes to spring clothes, nothing feels more seasonally appropriate than a pretty dress.Admittedly I’m a dress girl, but I can’t be the only one who gets endorphins just thinking about slipping into one (without the need for thermal tights underneath). While I have quite the collection of them hanging in my wardrobe, which I can’t wait to get the wear out of, I can’t help but let my eye wander to the stunning array of dresses that…

January 31, 2022 at 06:04AM While we might scour multiple stores in search of the perfect winter coat or pledge our allegiance to a number of different It-bag brands, when it comes to jeans, we tend to couple up for life. Despite the fact that no one likes shopping for them (how do they manage to spark insecurity like no other item of clothing?), it’s worth the hunt, as once you’ve found The One, there’s no turning back.The holy grail of good jeans lies somewhere in the middle of a Venn diagram covering fit, silhouette, comfort and, inevitably, cost. Recognising the needs of the masses by creating fashion-forward fits (especially for jeans) in technical, figure-flattering fabrics has only been achieved by a handful of brands. It’s rare to tick all the boxes, however, when it comes to the best denim brands on the market,…

January 31, 2022 at 06:03AM Despite the fact that the iconic two-tone Chanel pumps were designed over 60 years ago, they’re still one of the most coveted pairs of shoes. Every season, a new iteration comes out and immediately they sell out. But what, we hear you cry, makes them so perennially popular? Designed in 1957 by Coco Chanel, the two-tone shoes, which initially were a slingback, were meant to mimic men’s shoes at the time. It was also considered to be a universally flattering style. Thanks to the contrasting-coloured toe, the shoes both made the foot look smaller and the leg longer. Clever, eh?Women in 1957 wearing the two-tone Chanel pumpsOf course, the shoes took off, and ever since then, we’ve seen the familiar Chanel pump every fashion week and in numerous street style shots. Incredibly, the shoes have hardly differed from its…

January 30, 2022 at 08:00AM Over the past year, we have experienced somewhat of a nail frenzy. While makeup and hair used to give us our aesthetic kicks on Instagram, in 2021, we noticed a dramatic shift in the sorts of things the beauty set were paying attention to. Nails used to be considered beauty’s annoying little cousin that no one really wanted to play with. Doing our nails was a chore and nail art was reserved exclusively for in-salon acrylics.Nowadays, however, nails are king. We spend hours scrolling through Instagram, saving down all of the cutest nail ideas that come our way so that we can show them to our nail techs. And while nail trends used to be limited to simple shades and finishes, thanks to the internet and calibre of artistry out there, what we’re now dealing with is forward-thinking, super-creative styles that…

January 30, 2022 at 08:00AM I rarely venture out of Manhattan, but this weekend, I took a trip with some friends upstate to do some apple picking and sale shopping (the perfect fall day). When we arrived at the mall, my heart soared as I saw so many people wearing and shopping the trends that I had predicted just one or two years ago. Since I tend to keep to quieter parts of New York City, I rarely come across such a large crowd, and my analytical fashion brain was doing its scanning. I felt reminded of the power of trend-spotting—it’s fun to watch something come down the runway and subsequently catch a glimpse of fashion insiders wearing it, and then finally being submerged in crowds dressed up in seemingly Jacquemus-inspired knits and Celine-level tailoring.My little weekend trip inspired me to come home to my fashion editor crystal ball and see…

January 30, 2022 at 08:00AM Suddenly, it feels like winter. Gone are the days when I could quickly nip out of the house without a jacket or a considerable amount of knitwear, and it’s time my puffer coat was taken out of storage to be put back into work. It’s not technically “winter” until December 21, but many of us in the team are eagerly counting down the days until it’s appropriate to wear our Arket beanies once more. My boot collection has been finally unboxed again, ready for action. The tights are on, the layers are piling up, and I’m 100% here for it all. And while I’m not one to endlessly buy new items every time a season rolls around, I do enjoy looking at new-in winter items—a lot. It takes a great deal of research to find the best coat or chicest cold-weather dress. There…