Recent Posts

February 05, 2022 at 08:00AM While social media can be a hub for all things fashion and beauty, skincare is a topic that can get a little tricky, especially when certain products start to trend. I’d be lying if I said I haven’t been guilty of succumbing to a viral product only to be disappointed when it didn’t exactly work for my skin. While following trends for clothes and makeup can be an easier feat, with skincare, it’s crucial to be cautious because what works for others may not work for you, and some products may seem like they’re working but can actually cause damage and irritation later on. It’s important to pay close attention to the ingredients before purchasing a product and to consult an expert if possible, especially if you’re facing specific skin concerns. Since I’ve been seeing quite a few products circulate around social media that have…

February 05, 2022 at 08:00AM It’s no secret that the skin’s ageing process differs from person to person. While some people might start forming wrinkles in their late twenties, others might remain youthful and wrinkle-free until they hit 50. Skin ageing is a fact of life, and while genetics and lifestyle choices might delay the effects, at some point, it will catch up with you. And for most of us, this happens at some point in our forties. “Unless you’ve struggled with a specific skin condition like acne or psoriasis, during your twenties and thirties, you skin is likely to have been ticking along nicely, living off its own elasticity and hydration,” explains skincare specialist Jane Scrivner.So what exactly happens when we hit our forties? “It’s time to start replacing what your skin is losing during the ageing process. Your forties are the time to put…

February 05, 2022 at 08:00AM When a high street item starts garnering a certain amount of hype, it seriously piques our interest here at Who What Wear. That’s what happened recently, anyway, when word got around about how great H&M’s wide-leg trousers were. Last year we sold over 1000 pairs through the site and after delving deeper we realised that most styles were consistently receiving incredible reviews online. So, of course, we had to see how good they were for ourselves. I was tasked with trying on as many pairs as I could get my hands on (harder than it sounds when they fly out of stock as quickly as they do), firstly to see whether they lived up to expectations, and secondly which styles in particular were worth spending money on. Turns out those reviewers weren’t wrong, and there were quite a few brilliant ones. But the…

February 05, 2022 at 08:00AM Leggings are a wardrobe staple we’re not sure we could ever live without. When you’re lounging or heading to a workout class, there’s really nothing else that comes close to them in terms of comfort and versatility—until now. It’s not that leggings are going anywhere, but there's a new athleisure trend emerging that may jeopardize their long-standing reign: activewear bodysuits.If the thought of wearing a bodysuit (and nothing layered over it) scares you, you’re not alone. It's a rather divisive trend, to say the least. But sure enough, the celebrity crowd has already taken to wearing bodysuits in place of their leggings. We recently spotted Jennifer Lopez and Alessandra Ambrosio—two celebs who are seemingly always en route to the gym and clad in leggings—testing out the trend. They both opted for the same bodysuit from Beyond Yoga, a black capri-length one-piece with a halter tank–style top.We’re well aware that…

February 05, 2022 at 08:00AM No one makes fast fashion look expensive quite like Kate Middleton, but after looking into the contents of the outfit she wore at her and Prince William’s first public outing of 2022, it’s clear that she’s outdone herself this time. For an official visit to the Foundling Museum in London, Middleton did what she does best—i.e., rewearing her favourite wardrobe items from affordable brands like Zara and the UK-based label Jigsaw. In addition to her sold-out blue coat from the latter brand, which she first wore in January 2020, Middleton grabbed a £20 black turtleneck jumper from Zara and a pair of matching Jigsaw trousers that just so happen to be majorly trendy right now. The high-waisted slacks are wide-leg and slightly long, allowing them to puddle around her pumps, which are from Emmy London. The style, often referred to as puddle trousers, has become a frequent street style sighting, popping up on…

February 05, 2022 at 08:00AM If I could live in any decade, it would hands down be the ‘70s—not because I find anything about the way of life particularly endearing, but rather I’m absolutely head over heels for the aesthetic. From flared jeans to supersized sunglasses, when it comes to '70s fashion, I’m all in.However, as a beauty editor, I feel somewhat inclined to say that the single best thing about the '70s was the hair. I’m so obsessed with '70s hairstyles, in fact, that I have rocked the same '70s-style, long, middle-parted mop for well over 10 years. But it’s not just super-long hair that really defined the decade. Everything from shaggy lengths and fringes to blunt bobs and picked-out afros have remained some of the most timeless hairstyles around. And next year, it’s looking as though '70s hair is going to be everywhere.Don’t believe me? Keep scrolling for 20 '70s-inspired hairstyles that will…

February 05, 2022 at 06:18AM Nothing gets your creative energy flowing quite like a trip to Copenhagen. The Scandi city is rife with talented designers, well-dressed fashion lovers, and plenty of inspiring scenery. The fall/winter 2022 shows during Copenhagen Fashion Week definitely didn’t disappoint, with local and international industry insiders descending upon Denmark wearing the coolest looks to date. Fringed leather? Check. Parachute pants? Check. The street style scene was a feast for the eyes and filled with lots of clever new styling ideas. There were four trends in particular that I spotted again and again during my trip to Copenhagen. Firstly, silhouettes have got much looser, with baggy jeans and boxy cargo pants reigining supreme. The weather in Copenhagen is particularly frosty at this time of year, and so it’s no surprise that show goers leaned into leather for an extra layer of warmth. When it…