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February 16, 2022 at 08:00AM Personal style can be mastered at any age—there is no magic number or milestone birthday that can claim to be the pivotal point. Some lucky fashion lovers manage to find their signature look early on and hold onto it throughout their lives, adjusting and updating it ever so slightly to suit the changing times and trends. For others, understanding the outfits and clothes you feel most comfortable in can be a more arduous and experimental process.Whichever camp you reside in, there’s no denying that as you get older, your tastes and wardrobe needs change. For example, aged 33, I now realise that all of the cheaper, trend-ticking items I bought on the high street in my 20s haven’t stood up, so I’m endeavouring to buy less and buy better. My mum, who is in her 70s, is still…

February 16, 2022 at 08:00AM We’ve already talked about the prevalence of beloved notes like rose and vanilla in what feels like the majority of our favourite perfumes, and cosy sandalwood is another unanimous favourite. It manages to feel warm and woody, but it also possesses a creamy richness, which makes it the perfect base note for a wide range of fragrances—not just the sweet, spicy or musky types you might initially assume. Whether you’re already a fiend for sandalwood like us or are new to or unsure of the popular note, we’re going to go ahead and say adding a sandalwood perfume to your winter fragrance wardrobe is one of the best moves you can make this season (especially in the “you smell so good" compliment department). Thanks to its surprising versatility, we’re of the strong belief that the perfect warm and inviting sandalwood perfume exists for anyone who loves…

February 16, 2022 at 08:00AM This season, designer fashion seems to fall into two distinct categories. They are either quiet and understated in their appeal—think the likes of Totême, Jil Sander and The Row, which create low-key luxury pieces. Then, serving as the antithesis to this, you have the brands that are unapologetically embracing their bold side by making the most of their immediately recognisable logos.Over the course of the last couple of seasons, fashion houses have been returning to their archives, seeking inspiration from their respective logos and monograms from the past. This inspiration has been evident on clothes, bags, belts and even shoes. (I legitimately can’t get Gucci’s crystal-embellished GG mesh shoes out of my mind.) Now, however, it seems that both celebrities and influencers alike are getting their logo fixes in another way.Logo designer earrings certainly aren’t a new trend,…

February 16, 2022 at 06:11AM After so many weddings and celebrations were delayed or altered over the last few years thanks to the pandemic, things are hopefully looking up for 2022. Normal wedding programming has resumed and we can finally get back to celebrating our friends and family in style— which is great news, especially if you’re one of the couples planning your big day. If you’re anything like most of us on the Who What Wear team, the delays have also meant our 2022 calendars are already looking pretty packed; thanks to the backlog of postponements as well as all the new engagements that have happened since. The fun times will, of course, be worth it, but the stress of planning so many different outfits for all the occasions is real. So we thought we’d help the best way we know how— by getting…

February 16, 2022 at 06:07AM Fashion Month has kicked off with its first stop of the season: New York. While we naturally anticipate the moment when the torch passes to London, there’s always a palpable excitement when the first shots from across the pond begin to land in our inboxes. After all, New York Fashion Week sets the tone for the entire month, and if the first few days are anything to go by, this season is shaping up to be quite the spectacle.To ensure you have insight on what the editors, influencers, and celebrities are wearing to take in the shows, we enlisted the talents of not one but two skilled photographers, who have been pounding the pavements to find the best street style looks from the week. From the coolest accessory moments to the standout colour trends, with their assistance, we’ve clocked countless ensembles we…

February 16, 2022 at 06:01AM Spring 2022’s fashion trends have been beckoning us since last September when the fashion week presentations were flooded with bold colours, dreamy dresses and low-key but luxurious separates. Though it may still be frosty outside, we can’t help but get excited about spring on the horizon and start planning our outfits for the upcoming season. We’re determined to find a way to start incorporating spring-ready looks into our wardrobes as early as possible—even if that means just adding a few bright colours to our outfits here and there. This year is still all about easy-to-wear dresses (particularly the knitted variety), but co-ords and skirts (mini or maxi) have also risen their way to the top of our shopping lists.So if you’re looking for some new styling ideas to freshen up your looks for 2022, keep scrolling for our guide for what to…

February 16, 2022 at 06:00AM While we pride ourselves on being ahead of the curve when it comes to the latest trends, there’s something to be said for forgetting about what’s cool and embracing the classics. Especially when it comes to hair, the mix of trending haircuts and celebs undergoing colour transformations can make visiting the hair salon feel like you’re about to sit an exam. After all, what if you go for a daring new chop only to regret it a couple of weeks later? To help, I’ve done a little research into the hairstyles that have stood the test of time, and I’ve come up with an edit of five that always look timeless. From Alexa Chung’s bob to Jennifer Aniston’s long, layered locks, some tried and tested formulas never seem to go out of style.Keep scrolling to learn about the five styles and for plenty…

February 16, 2022 at 06:00AM Every year without fail, I get an urge to wear super long extensions. Maybe it’s because I can’t seem to grow my hair longer than chest length myself but I love to clip-in extra length every now and again. However, despite a slight extension addiction, the styles that I always come back to are the medium length bob hairstyles. This length is so easy to manage, suits most face shapes and hair textures too. It’s no wonder the length is so popular really.I think because it’s such an easy-to-wear length, I forget how fun it is to style and play with. I plait my hair before bed, unravel for light waves in the morning and that’s it– easy but pretty boring when it’s such a good length to experiment with. So, I trawled the web for some style inspiration to…

February 16, 2022 at 06:00AM Did I mention that I keep a close eye on the luxury market? Because I do. And there is so much newness to discuss that I’m currently staring at that deserves your attention. My The Luxury List below covers all things designer fashion—from It shoes to investment-worthy watches to the jewellery items that have reached cult status among the fashion set. This time around, though, I need to discuss all of the new pieces that feel worthy of a splurge.Whether you’re buying a piece as a gift or ordering a much-deserved item for yourself, there are so many stunning designer pieces worth buying, and many of them may be sitting in my cart as we speak. Including the sunglasses that are already going viral on Instagram, the shoes that are selling out faster than anyone can buy them, and the rising brands every fashion person is…

February 16, 2022 at 06:00AM All hail M&S! I’ve been working in the fashion industry for almost a decade now and I still don’t think there’s anywhere else on the high street as reliable for great quality, long-lasting wardrobe staples. Everyone on the Who What Wear UK team agrees, with each of us admitting we turn to the affordable stalwart for some of our most worn everyday pieces; from lingerie basics and coats to cashmere and denim. There’s just something about the way they do elevated classics— nothing too trend-led or fancy but always with a polished edge— and each season guarantees a fresh wave of hero items.  It won’t come as a surprise, then, to know that we keep a constant close eye on M&S’s new-in section. Mostly so we can keep you in the loop on the best things that we find,…