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April 11, 2022 at 08:35AM There’s no doubting that social media has changed the way we shop—we talk about it every day on Who What Wear, after all—and TikTok is bringing its own wave of shopping influence, serving up trends reactively and on loop. The latest piece to sweep the platform? A Zara dress.Costing £46, Zara’s gorgeous pink satin dress, complete with a midi hemline, spaghetti straps, and an intricate cut-out back detail, was always going to be a winner. It didn’t take long for it to sell out. But if you missed it, rest assured it will make a comeback very soon. (More on that later.) For now, let’s focus on the commotion it caused on TikTok. The dress has been trending on its homepage for days, with more influencers than I can count spotlighting it to their followers.What I love most about…

April 11, 2022 at 08:00AM The sun is shining (at least, it is while I type this), and temperatures have reached double figures. At the risk of jinxing the weather, let’s talk about spring outfits. I’ve been in spring mode for a while, but with the weather finally taking a turn, now seems like the perfect time to really start breaking down outfit trends we can expect from 2022. With the burden of layers almost behind us, I’m turning my attention to the pieces that’ll help make my existing wardrobe feel more current and on-point for spring. By now, I expect you’ve already brushed up on your fashion knowledge by consulting our seasonal trend report. (If you haven’t, take a moment to get up to speed—I’ll wait.) Now, while the runway trends are undoubtedly important and will set the tone for the next…

April 11, 2022 at 08:00AM While social media can be a hub for all things fashion and beauty, skincare is a topic that can get a little tricky, especially when certain products start to trend. I’d be lying if I said I haven’t been guilty of succumbing to a viral product only to be disappointed when it didn’t exactly work for my skin. While following trends for clothes and makeup can be an easier feat, with skincare, it’s crucial to be cautious because what works for others may not work for you, and some products may seem like they’re working but can actually cause damage and irritation later on. It’s important to pay close attention to the ingredients before purchasing a product and to consult an expert if possible, especially if you’re facing specific skin concerns. Since I’ve been seeing quite a few products circulate around social media that have…

April 11, 2022 at 08:00AM I always knew that I liked perfume, but it wasn’t until my last house move when my fragrances required an entire packing box that I realised how much I truly love it. Sure, I was able to part with a couple out-of-date bottles, but most of my stash felt too precious to cull. The thing about perfume is that it’s so personal. Scent is linked so closely to memory that even if you’ve only worn a fragrance a few times, you can evoke a past time and place with just one spritz.The problem? Perfume is expensive. Of all the products I’ve collected over the years, my fragrances are worth the most, and unfortunately, I have expensive taste in scents. Byredo, Tom Ford, Maison Margiela… Most of my favourite perfume brands will set you back around £100 for a bottle. Trust…

April 11, 2022 at 07:01AM When we’re on the lookout for standout pieces on the high street, our attention always turns to one place: & Other Stories. There’s no doubt about it, when it comes to quality, the brand is a cut above the rest. And no matter the occasion, season, or item you’re looking for, it has it all. Known for great dresses, It blazers and shoes that rival some of the top designers, it’s the destination for a wardrobe refresh.While we’ve only just set foot into spring, we can’t help but think ahead to warm-weather summer days. Luckily, & Other Stories is one step ahead with us and has just dropped the latest Los Angeles Atelier pre-summer edit.Bringing the LA sunshine here to the UK, there’s everything from wear-all-day dresses, chunky sandals, and mood-boosting accessories to swimwear. We know what you’re thinking, it’s…

April 11, 2022 at 07:00AM I created What to Buy Now to bring you a concise weekly edit of the items I really love, including pieces from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. I’m constantly scanning the most stylish online stores, so you can feel safe knowing that you won’t miss a thing.I know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will I cover all of the bases, but as an ardent believer in mindful consumption, I’ll also make sure everything I include will look just as fresh in a year’s time as it does now.Of course, I’ll also bring you those pieces that simply set your heart racing in…

April 11, 2022 at 06:41AM At this point, I’m beginning to sound like a broken record, but I’ll say it again: slouchy trousers are hugely popular with celebrities right now. Elle Fanning, Kate Middleton, and Jennifer Lopez are just some of the A-listers trading skinny jeans for all things relaxed and baggy. Never one to miss out on a stylish trend, Kaia Gerber was also just photographed wearing the same look.For a farmers-market stroll in Los Angeles with Austin Butler, Gerber wore a Leset Zoe Cable Crop V-Neck Pullover with Reformation Mason Pants, as well as her favorite Celine Triomphe 01 Sunglasses in Black Acetate and Chain Shoulder Bag Triomphe. The pants, in particular, caught my eye because they’re the perfect combination of wearable and trendy—what’s not to love? Scroll down to shop Kaia Gerber’s new outfit. On Kaia Gerber: Leset Zoe Cable Crop V-Neck Pullover; Reformation Mason Pants; Celine Triomphe 01 Sunglasses in…

April 11, 2022 at 06:34AM Sometimes it feels like Instagram is only providing wild, adventurous, trend-smashing outfit ideas, and don’t even get me started on TikTok trends. The most visual social media hubs are, perhaps understandably, where colour and print and a bold approach are often rewarded. As a result, it can be hard to track down chic, easy, understated outfits to test for oneself without A) having to spend an absolute fortune, B) needing to rework an entire wardrobe or C) being an ardent minimalist.So while I’m all here for a crazy print clash, a vibrant hue or a strong silhouette, I also occasionally find myself in the mood for a little respite from the merry-go-round. That’s what this story provides. I’ve spent many years analysing outfits—on the streets, within the industry and now on platforms like IG—and can tell a winning, easy, copy-able look when I spot one. So below…

April 11, 2022 at 06:24AM Looking for the perfect oversize blazer? We have a few suggestions.Some wardrobe essentials benefit from being a little roomy. Jumpers with a bit of give in them always seem to wear better, while relaxed shirts can bestow any outfit with an instant injection of cool. Similarly, constricting fabrications, such as leather, look all the more expensive and effortless when they don’t cling. And if there’s one item we always seem to gravitate towards with a slouchier silhouette, it’s oversized blazers.Previously, blazers were considered a stagnant piece of an office-worker attire; a stuffy item that you’d never consider wearing beyond the 9-to-5. But my, how times have changed. We don’t remember the moment blazers became “fashion,” but we can recall when oversized blazers became a thing, for this update was much more recent.Maybe six years ago, when ‘90s fashion made…

April 11, 2022 at 06:09AM There’s nothing the fashion set love more than a supremely extra party dress, and while The Vampire’s Wife has held the top spot for a few years now, we have a feeling that new entry Taller Marmo might just be about to steal the spotlight. Named after the Spanish word Taller, meaning workshop or studio, and Marmo, the Italian word for marble, the Milan-based label was founded in 2013 by designers Riccardo Audisio and Yago Goicoechea. With its distinctively nostalgic spirit, Taller Marmo specialises in luxurious eveningwear, specifically kaftan silhouettes that hark back to pieces worn by the likes of Elizabeth Taylor and Sophia Loren in the 1960s and ‘70s.While each dress has its own unique aesthetic—from jewelled tones and monochrome neutrals, to both fringed and feathered trims—they all boast a loose, flowing fit that drapes beautifully on the body. Spotted on the likes of Kylie Minogue and Pixie Lott, alongside plenty of…