Recent Posts

April 16, 2022 at 06:24AM We’ve collated easy sustainable fashion tips from experts on the subject to help you dress more mindfully. We’d all like to dress a little more mindfully, and in order to reverse some of the startling statistics about clothing waste, we need to be more conscious of what we’re buying. However, it can be confusing to know where to begin to make our wardrobes more sustainable because there are a lot of complexities. But if you want to start taking steps to make your wardrobe more considered, it’s important to know what the fashion equivalent is to buying a reusable bottle and using metal straws.“Consumer-facing coverage of sustainability often focuses on either disastrous environmental and ethical news or future purchasing behaviour, which can leave us feeling either powerless to make a difference as individuals or confused about where to…

April 16, 2022 at 06:18AM I’m sure that there are many jobs where an influx of approximately 500 emails per day is totally normal. But rather than ever feeling confident enough to bulk-delete without regret, there are countless messages I need to check in on because staying ahead of trends, launches and, particularly, cool brands is something of a prerequisite for my role. I’m am contacted by countless designers, brand founders, PRs and marketing execs on a daily basis via every possible platform, and I try my best to support brands that show a point of difference, beautifully made products and interesting stories. Not every label makes the cut, and the task of literal “editing” between what I deem worthy of your attention or not can be a brutal one.In this new monthly gallery, I’ll be highlighting the best independent brands. They aren’t all necessarily brand new, but…

April 16, 2022 at 06:00AM Emma wears a pink dress by Curated Crowd.As an editor at Who What Wear, I typically spend a lot of time looking at new-in products, so every week, I update this story with the pieces that have caught my eye and that really stand out.This week it’s all about summer staples, as new-in sections are now flooded with punchy summer shades and summer-ready dresses. Below you’ll find the perfect sun hat from & Other Stories, white midi dress and every day ballerinas. As this is the UK, my summer wish list also includes some practical layering pieces, such as a Toteme striped jumper and a beautiful suede jacket from Whistles. So whether you’re looking to buy, browse or discover something new, keep scrolling for pieces from the high street and designer labels that I love and think are worth investing in.Such a beautiful print. A…

April 16, 2022 at 06:00AM Summer is basically at our doors already, which means swimsuits, picnics, and seaside trips are on the horizon. I know I’m not the only one who’s already mentally planning cute outfits, pretty makeup looks, and fun hairstyles I plan to wear to all of these summer activities. We’ve had a lot of time to think about this over the past year.But during the carefree summer months, I tend to gravitate towards looks that are a bit more effortless, so I can spend less time prepping and more time enjoying. Certain events like weddings and date nights I’ll go bigger, but I like to have a range of hairstyles to choose from that I can refer to and select based on how much time I plan to dedicate to getting ready. Since I’ve been amassing hairstyle inspiration—a lot of hairstyle inspiration—I figured it’s worth…

April 16, 2022 at 06:00AM With warmer weather on the horizon, we couldn’t help but quiz the top hairstylists on the hair trends that will be big news in 2022.The pandemic took a toll on our hair, but it’s also shifted what we want out of our haircuts.The truth is chic but high-maintenance styles just aren’t cooperating with the rest of our lives right now. Our priorities have shifted, we just can’t be bothered to style our hair every day. After all, who doesn’t want a low-maintenance haircut that can forgo heated styling in the mornings?So what haircut should we book in for during out next salon visit? Well, most experts we have spoken to advise that 2022 could be time to embrace a hair change. However, unlike big hair trends of yesteryear (blunt bob, we’re looking at you), the It style for 2022 is set…

April 16, 2022 at 06:00AM I’m going to be honest here—until a few months ago, I didn’t own many wardrobe basics. When I started going back into the office and getting dressed more often, I realized that I had fallen victim to the speedy trend cycle and was racing through different pieces that quickly caught my eye, instead of investing in pieces that would stay in my closet for the long haul. I thought minimalistic pieces would be boring, but in fact, those were the pieces I was missing to get the most out of my wardrobe. To my surprise, H&M has recently upgraded its basics and was my first go-to for finding elevated pieces on a budget. I only added a few new pieces to my closet, but those few pieces have helped me think of outfits I never would’ve thought of before. I’m impressed,…