Recent Posts

April 21, 2022 at 08:00AM “Benjamin Buttoning.” Ageing backwards. Stopping time. If there’s one effect or buzzword that elicits the same visceral reaction from beauty editors, skincare experts, and customers alike, it’s anything with the term anti-ageing in it. The truth of the matter is this: There’s no miracle cream, gel, serum or treatment that has the power to actually reverse or halt the signs of ageing on the skin. (Sorry, it just doesn’t exist.) That said, there are a small number of products that come pretty close, and we’re about to share an edit of them below.Per a roster of celebrity makeup artists—Emily Cheng, Naoko Scintu and Emma White Turle—we’re uncovering a curated selection of the best anti-ageing moisturisers. The keyword here being curated because according to them, not every cream or moisturiser on the market works the same. Luckily, they find that the below six do wield high-performing effects…

April 21, 2022 at 08:00AM I admit it; I have expensive taste, and I’m also quite (read: very) picky. I always have been. When I was a teenager, knowledge of labels generally wasn’t as prevalent as now. (We have the internet social media to thank for that.) But even then, I found myself gravitating towards pieces of substance and brands of note over the quick and easy wardrobe updates that would tempt my friends. I dressed older than my years, which, at the time, sometimes meant I felt the opposite of “trendy.” Looking back, however, at photographs of my best friend’s 16th birthday party, to which I wore wide-leg tailored trousers and a silky camisole, I’m just grateful that such photographs don’t make me cringe today.Now, a full-fledged adult, I’m still picky and have the same expensive taste. My budget, however? Well, it doesn’t always…

April 21, 2022 at 08:00AM @jloOkay, we admit it. Every time we see new pictures of J.Lo out and about, the whole Who What Wear UK team gets a little excited. What outfit is she wearing? What beauty look has she gone for? And more importantly how does that new rock on her finger look? Of course, if she’s packing on the PDA with Ben Affleck it causes even more of an outpouring on our Slack channels. We just can’t help rooting for (and having a massive girl crush on) the ageless celeb and everything she does right now.So when these images arrived in our inbox of the queen herself wearing not one but two perfect summer dresses recently from one of our all-time favourite warm-weather brands— Zimmermann— you can imagine the excitement in the WWWUK office. We knew J.Lo was a fan of the Aussie brand as she’s previously…

April 21, 2022 at 08:00AM Avalon Afriyie wears one of her favourite spring midi dresses.I’m a firm believer that midi dresses can be worn year-round and styled in myriad ways, whether that’s with a polo-neck and knee-high boots, an oversized jumper or wrap styles worn untied like a flowy bohemian-style cardi. However, come spring, when our choices are less about retaining heat under bundled layers and more about fanciful styling, the midi dress really comes into its own. I’m already envisaging flocking through tufts of overgrown grass and picnicking with friends at the mere thought of wearing a dress without tights.The efficiency of the spring midi dress is one of its many appeals. In one step, you’re dressed head to toe, with only accessories and outerwear to mull over. They’re just the right length to make you feel warm enough on blustery days yet light…

April 21, 2022 at 08:00AM I don’t know about you, but the past year has felt long. I’ve got more grey hair and more wrinkles, and despite going to bed earlier, I’m still tired. There’s no denying that I’ve felt like I’ve aged faster in lockdown. While there’s nothing inherently wrong with this (I have no issues with changing hair colour or a few lines on my face), the speed at which it has happened has been a little disconcerting. I want to feel like myself again, and for me, that means getting a haircut. Over the past few months, I’ve lost count of the number of people who have said their hair needs cutting, from my husband to my colleagues as well as my parents. The craving to get a chop has been strong. Personally, I’m desperate to get my hair cut back into a…

April 21, 2022 at 08:00AM “Benjamin Buttoning.” Ageing backwards. Stopping time. If there’s one effect or buzzword that elicits the same visceral reaction from beauty editors, skincare experts, and customers alike, it’s anything with the term anti-ageing in it. The truth of the matter is this: There’s no miracle cream, gel, serum or treatment that has the power to actually reverse or halt the signs of ageing on the skin. (Sorry, it just doesn’t exist.) That said, there are a small number of products that come pretty close, and we’re about to share an edit of them below.Per a roster of celebrity makeup artists—Emily Cheng, Naoko Scintu and Emma White Turle—we’re uncovering a curated selection of the best anti-ageing moisturisers. The keyword here being curated because according to them, not every cream or moisturiser on the market works the same. Luckily, they find that the below six do wield high-performing effects…

April 21, 2022 at 08:00AM @jloOkay, we admit it. Every time we see new pictures of J.Lo out and about, the whole Who What Wear UK team gets a little excited. What outfit is she wearing? What beauty look has she gone for? And more importantly how does that new rock on her finger look? Of course, if she’s packing on the PDA with Ben Affleck it causes even more of an outpouring on our Slack channels. We just can’t help rooting for (and having a massive girl crush on) the ageless celeb and everything she does right now.So when these images arrived in our inbox of the queen herself wearing not one but two perfect summer dresses recently from one of our all-time favourite warm-weather brands— Zimmermann— you can imagine the excitement in the WWWUK office. We knew J.Lo was a fan of the Aussie brand as she’s previously…

April 21, 2022 at 08:00AM Avalon Afriyie wears one of her favourite spring midi dresses.I’m a firm believer that midi dresses can be worn year-round and styled in myriad ways, whether that’s with a polo-neck and knee-high boots, an oversized jumper or wrap styles worn untied like a flowy bohemian-style cardi. However, come spring, when our choices are less about retaining heat under bundled layers and more about fanciful styling, the midi dress really comes into its own. I’m already envisaging flocking through tufts of overgrown grass and picnicking with friends at the mere thought of wearing a dress without tights.The efficiency of the spring midi dress is one of its many appeals. In one step, you’re dressed head to toe, with only accessories and outerwear to mull over. They’re just the right length to make you feel warm enough on blustery days yet light…