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August 01, 2021 at 06:18AM When your job is to find emerging trends and show your fellow fashion enthusiasts the must-haves each brand has to offer at that particular moment, you’d assume I’d be an open-minded shopper. This is true to an extent, as very rarely will I disregard wearing a trend before trying it for myself. Admittedly, however, I tend to shop in certain stores for certain things. Take & Other Stories: As soon as I cross its threshold (both in real life or online), I know I’ll come away with one of two things: blouses or a pair of jeans. Similarly, Zara is my one-stop-shop for bags and blazers, while Mango serves as my go-to for blazers.  Lingerie? Marks and Spencer. Wardrobe staples? Arket. And so on.The downside is that I’ll enter a store with blinders on, seeking out the pieces I usually…

August 01, 2021 at 06:00AM I’ll admit a year-plus of quarantining left me pretty neglectful in terms of my nails. With nowhere to go and no one to see, why put in the effort to paint them and painstakingly wait for them to dry? Of course, that all changed once summer came around and my social calendar filled up. Now, I’m obsessed with giving myself DIY manicures at home, being sure to switch up my polish on a weekly basis.We typically associate bright and neon colours with summer, but 2021’s current nail color trends span a range of shade categories—from chic neutrals to pretty pastels, and yes, of course, still plenty of brights. And while these shades look great on a basic solid manicure, they’re also perfect for incorporating into your choice of nail art designs.Ahead, I’ve rounded up the seven cute nail…

August 01, 2021 at 06:05AM I definitely subscribe to the notion that shopping is a form of therapy; even window shopping puts me in a mediative-like state. Still, there are two items I find particularly stressful browsing for. Jeans being one of them (is it just me, or is it always an effort for you, too?). The other? Boots. As much as I love them, boots don’t seem to love me back. I’m petite in height (I hover around the 5’ 3" mark, but I swear I’ve started shrinking), hourglass and a size 12. This, however, seems to be an unfortunate combination when it comes to finding boots that suit and fit my frame, and I know I’m not the only one with this predicament. This is why I always stick to and actively seek out classic boot styles and trends that never date. So, when…

August 01, 2021 at 06:00AM The history of the Breton stretches back to the start of the 19th century, with fisherman wearing tops made out of wool to protect themselves from the elements. It wasn’t until 1913 that Coco Chanel introduced the iconic stripe into the mainstream fashion market with her marinière, or ‘fisherman’, tops. Cut to 2021 and the Breton has become a ubiquitous item in the wardrobes of the general public, with its democratic appeal that transcends generations, gender and budgets.Since its inception the Breton stripe has also broken free from its 'basic-top’ origins and can now be found in a plethora of formats: From swimsuits and dresses to shirts and trousers. While these new iterations might not adhere to the original naval specifications (21 white stripes on the torso, measuring 20mm in width and 21 blue stripes of 10mm width, if you were wondering), they’re still imbued with that unique brand of ageless style that the…

August 01, 2021 at 06:00AM While a holiday for many of us still looks like a few days in Norfolk or Cornwall, several celebrities are starting to return to their yachts, heading to the likes of the Amalfi Coast and St Tropez. Envy inducing holiday pictures are back on our Instagram feeds in a big way. The locations may vary, but there is one thing these pictures all seem to have in common— loud, look-at-me bikinis. The general swimwear trend seems to be the bolder the better for 2021, with jazzy prints and vibrant colours. It’s a punchy palette you can’t help but smile at, with lime greens, oranges and bright pinks. People are certainly making up for lost time when it comes to their holiday wardrobes, and having as much fun as possible. Keep scrolling to see the bikinis Emily Ratajkowski, Cara Delevingne and…

August 01, 2021 at 06:00AM For some people the idea of a ‘stylish raincoat' will sound like an oxymoron. After all, it’s an item of clothing that has been created to fulfil a functional, rather than fashionable, purpose. Yet, as I am faced with the prospect of a week’s glamping in summer 2021’s torrential downpours, I can’t help but cast my eye around for something a little more chic. I mean, I’m a fashion editor after all, it’s what we do.Conveniently the whole 'practical camper’ look (think fleeces, rubberised sandals, bucket hats et al) has been prevalent over the last year or so, so there is no shortage of waterproofing that ticks both the style and substance boxes. Just look at Barbour’s sell-out collabs with It-girl Alexa Chung, or Rains, the outwear brand making cagoules cool again. It also helps that the minimalist aesthetic is so popular right…

August 01, 2021 at 05:05AM You know that point in a season where it’s nowhere near over but you’re fully in it and suddenly become torn between whether to shop or just make do with what you have? That’s kind of where I’m at right now. There’s still so much summer left to enjoy, and I know I’ll definitely end up giving in to buying at least a few more warm-weather “looks” before the season is over, but as I do my daily peruse through the internet’s new arrivals lately, I can’t help but leave with autumnon my mind.Yes, if you can believe it, tons of autumn-appropriate pieces are already starting to land on our favourite sites, and the rational (or perhaps irrational?) side of my brain is telling me to quit while I’m ahead on the summer wardrobe and start planning for the next. With that in mind, below, you’ll…

July 31, 2021 at 08:00AM Do you feel that? The flowers are blooming, the sun is staying out longer, and celebrities are back at it with their bikini posts. That’s right—nature is healing, and the Earth is returning to its natural state. With all things summer on the brain, we can’t stop thinking about all the stunning swimwear trends that are hitting the market right now, and based on the Instagram feeds on our favourite A-listers, neither can they. True, there might only be a handful of days that we’ll be wearing these in the UK but we can still hope that the summer is going to be hot. Celebs from Hailey Bieber to Lizzo to Jennifer Lopez (who quite frankly never takes a day off) aren’t waiting another moment to break out their chicest swimwear looks, and in true Who What Wear fashion, we’re here to document every last bikini. As summer goes from…