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August 09, 2021 at 06:00AM I don’t know about you but I get really excited about autumn shoe trends. Perhaps it’s because they have a sort of back-to-school sheen to them, even if you left quite some time ago, or it’s just a welcome change from wearing sandals. Or maybe it’s because autumn is easily the best season out there (don’t @ me, it really is). For 2021, there’s an abundance of autumn shoe trends that are worth getting hyped up about, which are perfect for the coming cooler weather. But what I love the most is that there are some fun trends that we haven’t seen for a while that are guaranteed to please plenty of fashion people. After looking through all the runway collections for autumn/winter 2021, I’ve identified 12 trends that are key for this season. There are some classic practical boots that will…

August 09, 2021 at 06:00AM We created What to Buy Now to bring you a concise edit every Monday of the items we really love, including pieces from the high street and designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel safe in the knowledge that you won’t miss a thing.We know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will we cover all the bases, but as ardent believers in mindful consumption, we’ll also make sure everything we include will look just as fresh in a year’s time as it does now.Of course, we’ll also bring you those pieces that simply set your heart racing in a way that…

August 09, 2021 at 06:00AM Say hello to Unfiltered, a fresh, new beauty series where you’ll get an exclusive glimpse into the dressed-down beauty routines of our favourite celebrities. They’ll reveal their guilty-pleasure beauty practises, the five-minute-routine product lineup they can’t live without, the one good-skin tip they’ll be forever thankful for and so much more. To bring every conversation full circle, we ask each celebrity to send us a selection of self-shot, filter-free photos of their choosing to capture the essence of their Unfiltered beauty philosophy. Up next, we’re talking to the incredible Jodie Comer, star of Killing Eve and the first global brand ambassador for luxury skincare brand Noble Panacea. Ahead, she’s answering all of our complexion questions and sharing her best-kept beauty secrets. Enjoy!What would your desert-island beauty products be?I use the Brilliant collection from Noble Panacea, so I think my number one would be the Brilliant Radiant Resilience Moisturizer (£199) because it’s…

August 08, 2021 at 08:00AM After nearly a year of social distancing that’s lead to some unexpectedly long and scraggly lengths, the urge to chop all your hair off might be stronger than ever. While this sentiment might normally be met with blank stares and reminders to exercise caution, it just so happens that short hair is majorly trending right now. And not just the ever-popular bob haircut either. Celebrities, fashion girls, and hairstylists agree that all varieties of short hair are in. Rejoice!So what does that mean for your short-hair aspirations in 2021? Good things, we think! From cuts to colours and all sorts of styles, all things short hair are gaining some well-deserved renewed interest. Ahead, check out the short-hair trends set to dominate this year. And be sure you scroll to the end to see the trendiest and most controversial look we can’t believe is still…

August 08, 2021 at 08:00AM If you have fine hair, you’ve probably gone through your fair share of dry shampoo, fringes sticking to your face, and curls that fall out within minutes. Styling fine hair and experimenting with cuts in the search for volume can often be tricky to master. Going for the crop or styling your already-short hair might be all you need to do to work with the texture that you’ve got. Short hair means volume, and that’s always what we’re going for, right? Thanks to some expert advice from Michael Lendon, creative director of Aveda, and Christel Lundqvist, founder of Stil Salon, we’ve got some pro tips for you to implement. Combine that with the best product picks for adding volume and texture, and you’ll be well on your way to finding the best hairstyle to make your routine easier. Ready for some style inspiration? Keep scrolling to…

August 08, 2021 at 08:00AM Summer holidays might not look how we’d like them to this year, but it doesn’t mean we can’t dust off our swimsuits and get ready for the warmer weather that lies ahead. Now, before you get too excited and end up spending all your money on the first cute swimsuit you see, let me share with you one of the only swimsuit trends I think you need to know this season: retro florals. I am officially convinced that if you’re going to be seen in one swimsuit trend this summer, make it retro florals.Retro florals entail any floral print that looks like it came straight out of the ‘60s, '70s, or '80s. The nostalgia these funky prints bring is what makes this swim trend feel fresh and different compared to your average floral-printed suit. To further sell you on this…

August 08, 2021 at 08:00AM Your age should have absolutely nothing to do with what you should or shouldn’t wear. That said, we often gravitate toward women over 40 for style inspiration given their more experienced points of view. Influencers Erin Busbee and Melissa Meyers are two women we turn to for outfit inspo.Busbee, 46, and Meyers, 56, both consistently post looks on their blogs and Instagram feeds that are equal parts chic and easy. On that note, we were inclined to learn about the key pieces they’re into this season to build some of their strongest looks. They actually shared with us the five trends they both love due to the simple yet directional vibes.Keep scrolling to check out more from Busbee and Meyers, including styling inspiration. There’s also a wide variety of shopping picks if you’re interested in adding one of their go-to trends to your own…

August 08, 2021 at 08:00AM Whatever your thoughts on anti-ageing as a term, there’s no denying that moisturisers, which are created to specifically tackle things like fine lines, pigmentation and dryness, can be incredibly expensive due to their potent ingredients and advanced formulations. And while I truly believe that ageing is a privilege we should fully embrace—wrinkles and all—it doesn’t mean that taking good care of our skin as we grow older should cost a small fortune. This is why I’ve made it my mission to seek out anti-ageing products that genuinely work without breaking the bank. I’ve already discovered some brilliant serums and eye creams that rival counterparts with three-figure price tags, but today we’re here to talk about anti-ageing moisturisers—and cheap ones at that.Ahead, keep scrolling to shop seven of the best affordable anti-ageing moisturisers that genuinely hold their own against some of my luxurious favourites.It’s all about ingredients when choosing an efficacious anti-ageing moisturiser,…

August 08, 2021 at 06:32AM If there’s one thing I know, it’s dresses. My wardrobe is full of them, and I wear them 99.9% of the time. I’ve always struggled with casual (long-time Who What Wear readers will have repeatedly read about my ongoing struggle with denim—sorry to be a bore!), so easy, good-looking frocks are my most trusted fashion staple. I have affordable ones that I wear each and every week. I have special, more expensive ones that come out for important occasions or big meetings. I have those in-between, mid-priced options that bridge the gap between casual days and fancy ones. I own styles that are ultra-summery and best for heatwaves and holiday packing, but I’ve also got a fair number of clever, trans-seasonal styles that can work layered up and with tights in winter or with bare legs and sandals during warmer months. I even…