5 Simple Shoes You Should Never Purge From Your Wardrobe

September 02, 2021 at 08:00AM I’ve already waxed poetic about the classic clothing items you should never purge from your wardrobe (like a blazer or skinny jeans), and that story generated so many conversations that I felt it might be helpful to expand into another wardrobe staple: shoes. While shoe trends come and go, there are some styles you can let go of with little chance you’ll want to wear them again (I’m looking at you, wedge sneakers), and there are other styles you’re guaranteed to regret within months of tossing them.Now I’m not talking about shoe styles that are totally thrashed. If you’ve worn a pair of shoes out past the point of repair, then, by all means, get rid of them. But if it’s one of the styles I’m about to discuss, do yourself a favor and replace them with a new pair…

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I’m an Interior Design Expert—These 25 Pieces Will Make Your Home Much Chicer

September 02, 2021 at 08:00AM I’m Linda Boronkay, founder and creative director of Linda Boronkay Design Studio and former design director of Soho House. I set up my own studio a year ago as a one-woman band and have since grown into a multidisciplinary team, which is now working on some incredibly exciting projects across the globe. My signature style is about layering—combining eclectic, vintage pieces with a stripped-back contemporary scheme and not being afraid to mix and match colours, textures and interesting objects of different eras and styles. It’s about oscillating between minimalism and maximalism—being able to look at the bigger picture whilst paying attention to detail.It’s about creating interiors that are interesting and thought-provoking yet relaxed and unforced. I don’t want my interiors to feel like you are stepping into a showroom! My focus is first and foremost on how design…

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9 Things to Consider Before Getting This Classic French Haircut

September 02, 2021 at 08:00AM When it comes to French style signifiers, there are some that immediately come to mind. Breton stripes is one, basket bags is another, and feline eyeliner flicks also have an undeniable je ne sais quoi about them. But when it comes to hair, there’s one style that feels more Gallic than the rest, and that’s long hair with fringe. Of course, the look isn’t just popular with the French, but there’s something about tumbling lengths offset with a sweeping fringe that feels very Parisian. Regardless of its origin, it’s a hairstyle that looks incredibly chic and is becoming increasingly popular in beauty circles. For those with long hair, going for the chop is the ultimate commitment. After all, it can take months, if not years, to grow your hair back out should a shorter style not be to your liking. Cue the fringe—a small tweak that can make all the difference in your look…

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7 Cheap Anti-Ageing Moisturisers That Are Just as Good as These Expensive Ones

September 02, 2021 at 08:00AM Whatever your thoughts on anti-ageing as a term, there’s no denying that moisturisers, which are created to specifically tackle things like fine lines, pigmentation and dryness, can be incredibly expensive due to their potent ingredients and advanced formulations. And while I truly believe that ageing is a privilege we should fully embrace—wrinkles and all—it doesn’t mean that taking good care of our skin as we grow older should cost a small fortune. This is why I’ve made it my mission to seek out anti-ageing products that genuinely work without breaking the bank. I’ve already discovered some brilliant serums and eye creams that rival counterparts with three-figure price tags, but today we’re here to talk about anti-ageing moisturisers—and cheap ones at that.Ahead, keep scrolling to shop seven of the best affordable anti-ageing moisturisers that genuinely hold their own against some of my luxurious favourites.It’s all about ingredients when choosing an efficacious anti-ageing moisturiser,…

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“Subversive Basics” Are Trending, and They Will Transform Your Wardrobe

September 02, 2021 at 07:00AM “Subversive basics” is a term I recently stumbled upon, and my interest was immediately piqued. I love wardrobe classics but always enjoy making them feel more exciting, and subversive basics do just that—with a few caveats. The term, according to Refinery29, was coined by TikToker and trend hunter Agus Panzoni, who describes them as “basics that rebel up to the point of losing their utility.” Think cut-outs, sheer and keyhole features on white vest tops, black roll-necks, and classic cardigans. But I think they can go further than that. Oversized and non-fitted pieces and interesting denim silhouettes can also be considered as more “subversive.” And I’d go so far as to say that these pieces are still very useful. However, after falling down this microtrend rabbit hole, I now spot them everywhere. All over Instagram, some of my favourite stylish women have been doing the subversive-basics trend for…

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I’ve Spent Hours Hunting Down the Best Sustainable Buys for Every Budget

September 02, 2021 at 07:00AM Sustainability is on the minds of everyone in fashion right now. For most of us, our consideration of where and how our clothes are made has only been heightened by the COVID-19 pandemic. In March last year, the fashion industry was completely turned on its head. London Fashion Week has mostly existed in a digital format for the past year. Saint Laurent also announced that it will no longer be taking part in the Paris Fashion Week schedule, preferring to dictate its own show timetable. Without the carbon footprint of a physical fashion week, this move to a more sustainable fashion industry is one I hope will continue. However, I have spent a lot of time researching and writing about sustainable fashion brands, and I know that while everyone wants to shop sustainably, the price can be a deterrent. For that reason, I’ve created a shopping list of…

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10 New-In Autumn Buys I Really Love This Week

September 02, 2021 at 06:15AM Emma wears the Free People leather trousers from this week’s shopping picks, with a Shrimps cardigan and Essen pumps.As several stores shuttered over the past 12 months, the fashion industry faces huge challenges and strains that pose an inevitable threat to businesses. Many of us won’t be shopping in the same way right now, but even a like on Instagram or a message of support can provide a boost for these brands. I certainly don’t want anyone to feel like they have to buy more right now, but at the same time, after working in the fashion industry for nine years, I want to support the brands and pieces that I love and treasure.As an editor at Who What Wear, I typically spend a lot of time looking at new-in products, and so every week, I update this…

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16 Standout Street Style Looks From Stockholm Fashion Week

September 02, 2021 at 06:12AM In the past few days, I’ve had the strong urge to pack away all of my summer clothes and jump head first into autumn. The weather feels like it’s turning, and with the beginning of September comes that “back to school” desire for tights, knits, boots and great outerwear. Although we’re still a few weeks away from the main four fashion capitals providing us with street style fodder, Stockholm’s runway shows are on right now, and the Scandi set are out in full force. As always, their quirky take on trends is a welcome addition to our saved folders. The editors, stylists, influencers and buyers in this chic city are aware of what’s new and now, but they’ll always adopt trends with a unique, less slavish twist, leaning into oversized silhouettes, casual accessories to make fancy clothes feel more laid-back and…

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Of All the New Trends, Influencers Are Actually Wearing These 8

September 02, 2021 at 06:11AM When you think about it, influencers are a bit like interpreters. Often, they are the go-betweens translating the trends we see on the runways to the way we actually wear them. This is why we never underestimate the power of street style.With Copenhagen Fashion Week having just passed and the traditional fashion month schedule kicking off imminently, everyone seems to be dressing a little trendier lately—and we love it. In fact, it has made for such good viewing we’ve decided to round up the trends that truly matter to influencers right now, which should help inspire your own outfits for the season ahead.With so many trends to consider, which ones have influencers and street style stars given their seal of approval? After doing some research, we began to see a pattern—eight overarching trends just kept cropping up.From the simple update on an autumn…

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The 11 Pieces From & Other Stories That Are Trending This Month

September 02, 2021 at 06:05AM & Other Stories has been an influencer favourite for quite some time. These days, it’s never a surprise when I scroll through Instagram and tap a photo only to learn the brand has been tagged, yet again, by a woman whose style I admire. From their classic tailored pieces to casual everyday wear and timeless midi dresses, the beloved brand is responsible for creating elevated pieces you know will stand the test of time. Not only staying in your wardrobe to seasons to come but also remaining high on your weekly rotation. This month in particular, we’ve seen quite a few trending & Other Stories pieces on the feeds of some incredibly chic individuals, proving once again that Insta-worthy style can be completely attainable.  From Rachael Clifton's lounge trousers to Smyth Sister’s perfect jeans, & Other Stories’ trending items will seamlessly integrate into your current…

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