Recent Posts

September 13, 2021 at 08:00AM From bakuchiol to CBD, 2021 has already seen it’s fair share of trending skincare ingredients, and I’ve tried them all. From overcoming my resistance to retinol to embracing a more pared-back approach to my skincare routine, I love experimenting to work out which ingredients are truly worth putting on my skin.There’s one key ingredient, however, that I’ve wholly neglected to sing the praises of this year. Despite using it every single day in my own routine, this ingredient has been somewhat overlooked in favour of the buzzy new launches that have been leading the way. Yet ask anyone with amazing skin which scientific ingredient it is that they swear by, and I guarantee it will be this one.The ingredient in question? Vitamin C. Also known as ascorbic acid, vitamin C might not be anything new, but it’s certainly a bit of a wonder ingredient if you aren’t…

September 13, 2021 at 08:00AM The saying “you get what you pay for” applies to so many things in fashion, but one thing we struggle to justify it for is lingerie. Never has so little fabric amounted to so many pound signs as it does when you peruse luxury lingerie. And seeing as it’s something we wear, quite literally, every single day, it’s not something we’re prepared to spend our entire salary on, which is why we’ve scoured the digital shopping sphere to bring you the best affordable lingerie brands we can find.Emmanuelle Koffi wears a white lace lingerie set from Gooseberry Intimates. While they’ll save you some pennies in the process, if there’s one thing these affordable lingerie brands don’t skimp on, it’s style. From comfortable jersey triangle bralettes and big briefs to lace-trimmed teddies and even sultry see-through shorts, from an array…

September 13, 2021 at 08:00AM I won’t be the first or the last person to ever panic about what to wear to a wedding. The truth is that it's difficult because we’ve all been hardwired into buying something new for the occasion. I imagine this is something to do with the psychology behind getting dressed. A new dress will make us feel and look better, so we’re always striving for the next dress to give us that confidence boost. I get it because I’ve been there, but there are two major problems with this thinking: One, it’s not ethical to continue buying a new dress every time there’s a fancy event on only to never wear it again. Two, it’s not a financial option for most of us. But what if I were to tell you that you can wear a new dress to every nuptial you’ve…

September 13, 2021 at 07:00AM We created What to Buy Now to bring you a concise edit every Monday of the items we really love, including pieces from the high street and designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel safe in the knowledge that you won’t miss a thing.We know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will we cover all the bases, but as ardent believers in mindful consumption, we’ll also make sure everything we include will look just as fresh in a year’s time as it does now.Of course, we’ll also bring you those pieces that simply set your heart racing in a way that…

September 13, 2021 at 07:00AM I’ve always liked to have a look at my horoscope but never really took much notice of it–telling me that I’m a classic Capricorn who works too much is not exactly news to me. But then, 18 months ago, when our lives became completely unpredictable and the world turned upside down, I found myself engrossed in them, to such an extent that I’ve now even got an app that delivers a specific-to-my-birth-time horoscrope every day. No, I don’t have a problem, but do feel free to psychoanalyse me and what my behaviour means when it comes to understanding the world. I would like to point out though that I’m not the only one. Earlier this year the BBC reported how there’s been a boom in people taking an interesting in astrology.This obsession with star signs has translated into fashion.…

September 13, 2021 at 07:00AM At this point, I don’t think there’s anything I won’t try when it comes to skincare devices, at home or in a clinic. Whether it’s electrical muscle stimulation during a FaceGym workout or a night time routine gua sha massage, I’m always up for ramping up my skincare routine with additional support.That being said, I can’t say that I had given LED much thought. As much as I love a device, the one thing that any tool I try has in common is that you can pretty much see an instant difference, something that doesn’t happen in LED technology. It’s only with perseverance that you will see the benefits of using an LED mask in your regular routine. But if you keep it up for at least four weeks, the benefits are vast. From helping with oil regulation to…

September 13, 2021 at 06:20AM While an editor’s job involves so much more than shopping, keeping up to speed with the latest collections and new-in sections does take up a good chunk of time. Working for a fashion website exposes us to a lot of pieces on a daily basis, and it can get pretty overwhelming. For this reason, many fashion editors tend to fill their wardrobes with just a handful of essential pieces.Unlike some careers, fashion editors don’t have a conventional uniform to wear when we're on the clock. So many editors have created their own small, hardworking capsules in an attempt to drown out the noise of every new trend—otherwise, we might lose sight of what we actually like to wear. Like everyone else, fashion editors have their own definitions of "wardrobe essentials,“ and we’ve decided to show you what these essentials are for the Who What Wear team and some of its contributors. Scroll on to see the wardrobe essentials our team has…

September 13, 2021 at 06:15AM Marks and Spencer might be the place you usually head to for socks and sandwiches, but as any fashion expert will know, there are plenty of fab fashion pieces to be discovered there. Priding itself on its classic designs that transcend the generations, M&S has developed a knack for creating basics that will look just as good on everyone, whether you're 18 or 80. With classic cuts and flattering fits, it really has become our go-to for certain staples that need to stand the test of time. Yatri wears a knitted vest, trousers and sandals from Marks and Spencer. On our shortlist are pieces such as Breton tops, leather separates, cashmere knits, and ballet pumps, all of which are guaranteed to look good with everything you own. Best of all? They all come in under £100, which is impressive considering the fact that most of the M&S buys in our wardrobe have lasted for years. So if you’re…

September 13, 2021 at 06:10AM If there was a prize for the jacket trend that has been given the most airtime over the last two years, it would have to go to the blazer. As someone who has around five currently sitting in my wardrobe, I can attest to its versatility, timelessness and easiness. With its boxy fit and premium-feel fabric, my Arket wool blazer is a personal highlight, and it seems as though I am not alone in my love for this particular piece, as I’ve spotted it on countless fashionable faces on Instagram.Coming in a handful of cool colourways—black, navy, beige, burgundy, chocolate brown and an unexpected shot of pink—this blazer has certainly earned its reputation for being a classic wardrobe staple. A popular styling hack is to add it to jeans and a tee, but I have also seen it worn with colour-match trousers for a polished…

September 13, 2021 at 06:00AM Anyone else found it hard to figure out their signature fragrance family? I spent a long time faffing about with punchy floral scents and sweeter notes until I finally realised the common thread that tied pretty much my entire fragrance collection together was an aroma of woody notes.No matter the season, nowadays lean in for a hug with me and you’ll be met with a woody fragrance. I love how they can be lingering but light. I love that they are very unisex but meshing with different body creams and pheromones elicit a unique scent. If you think that all woody fragrances are oud-y and rich, think again. Some of my favourites are a mix of floral or fresh, earthy notes that marry well with wood base notes for a fragrance that has more layers than a mille-feuille.My gateway into…