Heron Preston Teams Up with Zellerfeld to Create First 3D-Printed Sneaker
October 04, 2021 at 08:29PM Designer Heron Preston has released a fully 3D-printed sneaker in collaboration with technology company Zellerfeld, the first of its kind available to the public. And suddenly, the bar for footwear everywhere has been raised to offer a sustainable and forward-thinking alternative in an industry known for its excessive waste production. NY-based Heron Preston is no stranger to innovative fashion. The Instagram-famous creator, who debuted his namesake label in 2017, has collaborated with designers such as Kanye West and Virgil Abloh and has worked on sustainability-focused projects in the past. After seeing a 3D-shoe prototype designed by emerging tech company Zellerfeld, Preston was inspired by the prospect of rethinking traditional footwear. Introducing HERON01, a 3D-printed sneaker inspired by nature, and produced without factories or supply chains. Abandoning traditional modes of construction, the HERON01 was created using a process more similar…
