This Latina-Owned Jewelry Brand Wants to Celebrate the Andean and Peruvian Diaspora
November 16, 2021 at 09:00PM Image Source: Bonny Melendez “You deserve to feel seen,” is one of the pillars of Brooklyn Warmi, a U.S.-based Andean lifestyle brand founded by Elena Soledad. Elena Soledad is a self-identifying fat, brown-skinned Andean woman of the Peruvian diaspora, who launched her company in January 2021, in an effort to celebrate and uplift Andean and Peruvian diasporic people. Brooklyn Warmi may have only been created 10 months ago, but Soledad’s entrepreneurial spirit stems back to 2010. Finding her desired business took time. Prior to launching her business, she worked customer service and teaching jobs, while maintaining the drive to step out on her own. In November 2020, during a Congress-orchestrated coup in Peru, which resulted in days of political protests, Soledad attended solidarity protests in New York wearing her own design. The sweatshirt read “Quechua Warmi,” which translates…