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November 19, 2021 at 06:30AM Over the past year, we have experienced somewhat of a nail frenzy. While makeup and hair used to give us our aesthetic kicks on Instagram, in 2021, we noticed a dramatic shift in the sorts of things the beauty set were paying attention to. Nails used to be considered beauty’s annoying little cousin that no one really wanted to play with. Doing our nails was a chore and nail art was reserved exclusively for in-salon acrylics.Nowadays, however, nails are king. We spend hours scrolling through Instagram, saving down all of the cutest nail ideas that come our way so that we can show them to our nail techs. And while nail trends used to be limited to simple shades and finishes, thanks to the internet and calibre of artistry out there, what we’re now dealing with is forward-thinking, super-creative styles that…

November 19, 2021 at 06:30AM When Victoria Beckham launched her own beauty brand back in 2019, it came as no surprise to beauty editors and avid followers of VB. After all, Beckham’s limited edition makeup collaborations with beauty giant Estée Lauder in 2016 and 2017 were instant hits thanks to their combination of stylish packaging and luxurious formulations.Fast forward two years and Victoria Beckham Beauty is now an industry favourite for both makeup and skincare. From beauty-editor approved eyeshadows to expert-led serums (all of the brand/s skincare is formulated by Augustinus Bader), Vb is now a fully fledged beauty mogul.And while her namesake products are truly excellent (they are favourites in the Who What Wear office), we can’t help but wonder what other products VB cherishes when it comes to her own makeup routine. The question is: what does Victoria Beckham actually keep in her makeup bag on a…

November 19, 2021 at 06:12AM If someone told me I could only shop in one store forevermore, & Other Stories might just clinch it. I’m not sure what I ever did before the H&M Group’s carefully curated and hugely covetable brand sprung onto the high street in 2013. More grown-up than the stores that had carried me through my teenage years and early 20s, there was a brand that felt like shopping in a well-stocked boutique and carved out its own must-haves, rather than mimicking short-lived trends.And the novelty hasn’t worn off—for the product has only grown stronger and my love for it even fonder. Initially great for basics with a twist (and products to add a design edge to your bathroom #shelfie), it’s now a destination for whimsical tops, printed dresses and blazers that sell out overnight (this wool style blazer has been…

November 19, 2021 at 06:03AM Mark my words: Nensi Dojaka is going to be 2022’s buzziest brand. How have I come to this conclusion? As it has the likes of Zendaya, Emily Ratajkowski, Hailey Bieber, Jourdan Dunn, Bella Hadid and Dua Lipa serving as a small selection of its hype girls, I think that speaks for itself. But if your fashion appetite is as insatiable as mine is, you’ll likely be interested in charting the meteoric rise of Nensi Dojaka. Let’s dive right in.  Hailey Bieber chose a minidress from Nensi Dojaka to wear to a wedding earlier this month. Nensi Dojaka is the brand putting “naked” dresses and barely-there clothing back on the map with her ultra-sexy designs. The Albanian designer founded her namesake label in 2017 whilst studying at the London College of Fashion. She’s still based in the British capital, and sheer, layered fabrics; thread-bare straps;…

November 19, 2021 at 06:04AM Whether you’re a certified Francophile or not, you have to admit that there are a few things we can learn from French women when it comes to style. Let’s leave the beret and Breton-stripe stereotypes behind us and instead discern that French women have an innate ability to whip up easy but effective outfits. Whatever their aesthetic, their looks never feel too thought-out or contrived. Instead of playing up to the trends, they dress habitually, and this is precisely why we love them. We’ve already taken an in-depth look into their winter wardrobes, but now it’s time to focus our energy on something more specific: shoes. If you’re anything like us, you’ll be curious to know which winter shoes the French choose to wear with everything from midi dresses to jeans. Accordingly, we scrolled through hundreds of profiles belonging to fashionable…

November 19, 2021 at 06:03AM When it comes to building an impeccable wardrobe, the high street is key for certain staple pieces: midi dresses that’ll see you through any kind of occasion, knitwear that works just as well during the week as it will on the weekends and, of course, versatile coats. This is why we’re once again turning our attention to Zara. Ah, Zara. Naturally, there are plenty of reasons we shop at this affordable high-street hotspot, but right now, we’re thinking about the outerwear offering that has just landed, both on-site and on its IRL rails. Monikh Dale’s Zara coat looks so expensive.Is it just us, or does the brand’s coat selection get better every season? We believe this to be the case—so much so that we just had to share some of it with you. However, with literally hundreds of coat styles currently on offer,…

November 19, 2021 at 05:00AM As a fashion editor, I have spent a lot of my career reporting on new trends, new labels and new ways to wear things. However, in an effort to slow down the trend cycle and buy items with longevity in mind, we are also conscious here at Who What Wear to dedicate as many stories to repeated outfit ideas, classic items and second-hand items. Personally, I always gravitate to simple pieces that have a timeless appeal.Below, I’ve put together an edit of classic winter pieces that I really love, including fine knitwear to wear in place of a T-shirt, beautiful leather handbags, blazers in neutral shades and chunky ankle boots. In terms of brands, there are a number of labels I always turn to for a timeless aesthetic. At a higher price point, Nanushka and Totême are leading the way…