Everything to Know About the Victoria’s Secret World Tour Including Julia Fox’s Debut
September 06, 2023 at 05:27PM
The Victoria’s Secret fashion show will officially return for 2023 in the form of a video that’s part-documentary, part-runway spectacular, available to stream on Prime Video on Sept. 26. Titled The Victoria’s Secret World Tour, the reintroduction of the experience was first announced by the brand’s Chief Financial Officer Tim Johnson during the company’s fourth-quarter earnings call on March 3, according to USA Today. A Victoria’s Secret & Co. spokesperson told POPSUGAR that the spectacle will revolve around the new mission to champion women’s voices, stating: “As we’ve previously shared, our new brand projection and mission will continue to be our guiding principle. This will lead us into new spaces like reclaiming one of our best marketing and entertainment properties to date and turning it on its head to reflect who we are today.”
The cinematic presentation will be commemorated in New York City on the evening of Sept. 6 with a showcase event that involves a pink carpet and musical performance, and fans can follow along on Victoria’s Secret’s Instagram page. The film itself will feature a performance from Doja Cat and Sabrina Carpenter. Doja Cat posed for promotional imagery in naked lingerie including a nude bralette and strappy panties with sheer tights and satin lace-up boots layered on top. Carpenter, conversely, announced her appearance with pictures from rehearsal, where she wore a black crop top, a pleated miniskirt, and socks inscribed with the logo “PINK” for Victoria’s Secret PINK. Both looks could certainly foreshadow what’s to come in the VS World Tour.
The documentary will also incorporate behind-the-scenes footage and spotlight the VS20 – a group of global creatives that will present four fashion collections from Bogota, Lagos, London, and Tokyo, inspiring a line that will then be immediately available to shop at VictoriasSecret.com and Amazon’s VS Storefront. The Prime Video film will be accessible in over 50 countries and will include appearances from renowned supermodels and musical guests, many of whom will be on the scene during the New York Fashion Week kickoff. Julia Fox, Gigi Hadid, Adriana Lima, Naomi Campbell, Lila Moss, Candice Swanepoel, and more have already announced their attendance.
Of course, we can expect that any sort of fashion show snippet will also involve more of the VS Collective, a list that includes Hailey Bieber, Bella Hadid, Adut Akech, Priyanka Chopra, Megan Rapinoe, Valentina Sampaio, Paloma Elsesser, and Naomi Osaka. The group was established to usher the lingerie giant into a more inclusive and empowering future. These women are all pioneers of leadership in their fields, and likely had a say in the casting process, accompanying campaigns, and the show itself.
Ahead, find out what we know so far about what’s to come in The Victoria’s Secret World Tour.
Related:
Emrata Opens Up About Her First-Ever Victoria’s Secret Campaign
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Author Sarah Wasilak | citywomen.co
Selected by CWC