9 Pretty Summer Makeup Looks We Can’t Wait to Try Ourselves

April 02, 2022 at 06:30AM I have never taken great joy out of applying my makeup. In fact, I’d say I have always regarded it as more of a chore. Having said that, in recent months, I have spent a lot of time experimenting with makeup application in my spare time and speaking at length with makeup artists to see if they can help me get out of my rut. As a result, I have spent most of 2022 honing certain makeup techniques that make my morning routine a little more joyful.And I’m pleased to admit that I think I might just have cracked it. I have been dedicating 10 minutes every morning to experimenting with different looks and techniques, and I have found that it has proved the perfect creative way to start my day. My Instagram saved folders are full to the brim with beautiful makeup…

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U.S. Beauty Editors Rave About These Products, So I’m Giving Them a Go

April 02, 2022 at 06:30AM As a beauty editor who spends every waking minute reading about beauty products, I have always felt pretty confident in my breadth of knowledge. It is very rare that a beauty product comes my way and I know nothing about it. In fact, I’d say I’ve always been a little cocky about it. But a few months ago, something started happening that made my doubt myself. For you to understand this doubt, you’ll have to bear with me while I lay some groundwork.Throughout my working days, I spend a lot of my time with my nose deep in beauty content—I want to know what everyone is talking about. Sure, the beauty content I consume in my spare time is mostly UK-based (it’s what I relate most to, after all), but when I’m in the Who What Wear office, I spend a great deal of time admiring the words of team…

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I Love Retro Style, and These 8 Outfits Really Do It for Me

April 02, 2022 at 06:26AM Historically, the world of Instagram fashion has been divided into two camps: the beige-clad minimalists whose idea of a dream wardrobe is 100% The Row and the style extroverts who love a good print clash and live by the dictum “more is more.” While this division still exists, in recent years, it feels like the boundaries have blurred, and, in part thanks to the revival of retro trends, there has been an increased interest in incorporating print and dramatic silhouettes into our day-to-day basics. The result is an eclectic mix of ensembles that manage to feel nostalgic, fresh and fun all at the same time. As a self-confessed vintage-fashion obsessive, I have, of course, been very much on board with this new approach, and after a year of separation from all my most playful wardrobe pieces, I’m ready to go all out. I have…

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6 Fun Print Trends Guaranteed to Make You Smile This Summer

April 02, 2022 at 06:23AM Spring and summer’s colour trends are a bit of a given, aren’t they? Yellow, pink, green—these are shades that return in one way or another every warm-weather season. Don’t get us wrong. There’s nothing we love more than a joyful colour palette, but what we find even more interesting are the summer prints that come out to play this time of year.Print trends are way more unpredictable than colour trends. Yes, you can always expect to see florals, but how they’re going to be interpreted that season is anyone’s guess. (Spoiler alert: This year is all about retro, ‘70s-style blooms.) Then, there are checks. After years spent favouring gingham, now everyone in the know has become borderline obsessed with checkerboard.These are perhaps the two dominating print trends of the summer, but don’t worry if they don’t float your sartorial boat.…

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8 Jeans Trends Fashion People Will Live In This Summer

April 02, 2022 at 06:16AM While many of us consider jeans a year-round staple, it’s understandable if you’re a little tired of wearing them by the time summer rolls around. Personally, I live in jeans during winter and spring, switching out knitwear for milkmaid tops when the weather allows. So, by summer, often I find that jeans take a back seat to dresses and skirts.This, however, is something of an injustice. After all, which wardrobe item is as reliable as a pair of jeans? Whatever your sartorial dilemma may be, they’re there for you—all you need do is pull them on. So, with the intention of showing them the appreciation they deserve this summer, I’ve charted the trending styles that’ll make you fall in love with your jeans all over again.This summer’s jeans trends go way beyond fashion’s favourite straight-legs. Let it be said,…

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This Frankie Shop Quilted Jacket Is Perfect for Spring

April 02, 2022 at 06:08AM It may be spring, but that doesn’t mean it’s time to pack jackets away. It is the UK, after all. It’s our job to keep on the cutting edge of all things trend-related for spring/summer, but we wanted to tell you about the jacket that has been going strong since winter. The Frankie Shop Quilted Ripstock Jacket has been spotted on every fashion editor and influencer for months, so naturally, the style sold out at record speed, but we are happy to report that it’s finally back in two new chic colourways. And now, there’s another Frankie Shop style to choose from: the Teddy, which features the same statement quilting and large pockets as the Ripstop but with upgrades including contrasting plackets.Inspired by traditional army surplus liner jackets and coming in stylish shades of khaki, black, brown and white, this outwear gem is essentially a…

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I Tried So Many Spring Dresses to Bring You the 10 Best on the High Street

April 02, 2022 at 06:07AM The weather might be playing catch up but we’re always two steps ahead of the forecast, and the best spring dresses are available right now, even if the April snow has altered plans for when we’ll be able to wear them. There’s never anything wrong with being prepared, and the truth is that snoozing on the new-in spring dresses that are filtering onto the high street at the moment isn’t a wise idea if you’ve seen something you like—they are already selling out. Case in point: The incredible H&M fringed style I’ve tried on below is now like gold-dust and almost impossible to find in stores or online until a restock occurs.It’s a bit of an in-between period in the shops right now where you still have a mish-mash of wintery knits and coverups contrasted by summery pieces that have started to arrive with…

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These 17 Cream Coats Are the Very Definition of Chic

April 02, 2022 at 06:06AM Spring may be here, but coat weather is still firmly in place, for now. When it comes to styles I wear on repeat, I either opt for a tailored longline or a trench in either beige, navy or tan. Some may say boring, I say classic. But when it comes to coats this year, I branched out and got my first quilted puffer with checked sleeves from Baum Und Pferdgarten. Wild I know. And if I’m honest, my head has also been swayed by one for the most popular coats for women right now: cream coats. I’ve spotted so many of my fellow fashion editors and influencers alike sporting this particular colour. And while it’s an on-the-go coffee nightmare, I can’t stop thinking about how effortless they look with every outfit. Sure, you’ll need to splash out on dry cleaning…

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This Frankie Shop Quilted Jacket Is Perfect for Spring

April 02, 2022 at 06:08AM It may be spring, but that doesn’t mean it’s time to pack jackets away. It is the UK, after all. It’s our job to keep on the cutting edge of all things trend-related for spring/summer, but we wanted to tell you about the jacket that has been going strong since winter. The Frankie Shop Quilted Ripstock Jacket has been spotted on every fashion editor and influencer for months, so naturally, the style sold out at record speed, but we are happy to report that it’s finally back in two new chic colourways. And now, there’s another Frankie Shop style to choose from: the Teddy, which features the same statement quilting and large pockets as the Ripstop but with upgrades including contrasting plackets.Inspired by traditional army surplus liner jackets and coming in stylish shades of khaki, black, brown and white, this outwear gem is essentially a…

Continue ReadingThis Frankie Shop Quilted Jacket Is Perfect for Spring

I Tried So Many Spring Dresses to Bring You the 10 Best on the High Street

April 02, 2022 at 06:07AM The weather might be playing catch up but we’re always two steps ahead of the forecast, and the best spring dresses are available right now, even if the April snow has altered plans for when we’ll be able to wear them. There’s never anything wrong with being prepared, and the truth is that snoozing on the new-in spring dresses that are filtering onto the high street at the moment isn’t a wise idea if you’ve seen something you like—they are already selling out. Case in point: The incredible H&M fringed style I’ve tried on below is now like gold-dust and almost impossible to find in stores or online until a restock occurs.It’s a bit of an in-between period in the shops right now where you still have a mish-mash of wintery knits and coverups contrasted by summery pieces that have started to arrive with…

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