February 01, 2022 at 08:00AM One would never really describe Kate Middleton’s style as divisive or challenging. She is the Pied Piper of classic. She is the leader when it comes…
January 28, 2022 at 04:28PM “I want shoppers to get asked where they got their sweaters,” writes South van der Lee, president and designer of GOGO, over email. “But I…
January 28, 2022 at 08:00AM Janet Gunn is the inspiring influencer behind The Grateful Gardenia. Originally from Texas, the 58-year-old style guru is now settled in Los Angeles with her husband,…
January 28, 2022 at 06:00AM As a plus-size woman, feeling like a part of the fashion industry, the industry I work in, can sometimes be challenging. But I’m excited to…
January 27, 2022 at 06:30AM I am so excited about S/S 22’s fashion trends. The overarching mood was one of real optimism, but where the previous season perhaps went into overdrive…
January 25, 2022 at 08:00AM Personal style can be mastered at any age—there is no magic number or milestone birthday that can claim to be the pivotal point. Some lucky…
January 23, 2022 at 06:00AM The old tropes of things being called “in” or “out” have become redundant, as we embrace more of an appreciation for personal style. That doesn’t…
January 20, 2022 at 08:00AM We here at Who What Wear like to talk in great detail (and with much passion!) about our jeans. They are one of the hardest-working…